I’m still struggling
Trying to work out commercial applications for Facebook. Mike Butcher sums it up nicely in his "Eight reasons why facebook rules your ass" post. It isn’t designed for commercial applications - unless you write software that sells there.
Now what value does my content have, and why should I allow Facebook to use and distribute it. Surely there is a neat contract of exchange here. I provide content and use the social media clickability group and social media features to reach a wider audience than I otherwise would…?
Well, I took the decision a while back just to publish the rowing blog on Facebook under my Notes feed. I think more of my sports mates read my stuff there than my professional clients…. but not sure whether this really is the case… let me know (!?)