Creative Agency Secrets

These are things I enjoy and so do well.  I’ve done most of them many times and can give you references, if you need.

In no particular order….

1 - Mentoring and coaching anyone with business development responsibility or who has to collaborate with biz dev to do their job better and get results

2 - Moving the whole company to an Enterprise 2.0 operation.  This is a more open relationship with its customers and prospects though using web 2.0 techniques (for yourselves not clients) and creating the open culture internally that enables outsiders to recognise the ‘personality’ of the agency - bypassing traditional outbound communication methods

3 - Facilitating an away day for a client or your senior team

4 - Improving your new business methods and, particularly, pitching

5 - Running a training session on "New business for non-new biz people"

This entry was posted on Tuesday, September 25th, 2007 at 10:21 am and is filed under B2B, B2C, Blogging, Change Management, Coaching - business, Creative Business, Marketing, Opensource for Agencies, PR, Pitching, Sales, Strategy, Web 2.0 for business, Weblogs, business development, business growth. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.