Do you work for any luxury brands?  Frequently these (or aspiring luxury brands) suffer in an economic turn-down. Here is a fabulous idea that you may want to suggest to your clients as a way of encouraging new revenue streams during a recession…start a business to rent or hire out your luxury goods.  PSFK write [...]








Thanks to Jeremiah's post on OpenSocial Important Concept: Distributed Web Marketing no longer is limited to your corporate site. Let go of the concept of ‘driving traffic to your website’ as a sole measurement of success. The web, it’s message, and your battles are now fought on the open and distributed web. Trusted decisions between [...]








What a disappointment.  I was driven to the O2 website by an advert for their new Bluebook service. Curious, I watched the demo  and so I signed up.  Seemed a nice idea to keep all you sms updates, photos and phone numbers backed up.   and then having gone through all the registration process, received [...]








On the flight I read a copy of Fast Company magazine that was in the goodie / shwag bag we got given at SXSW. A profile of Anomaly , a US agency that is trying to activly 'kill' the old advertising model.  They are known for being branding / design / innovation think-tank and VC [...]








I did a coaching session for Geraldine Grey – who is changing career direction and retraining as a real estate agent. She has kindly allowed me to write up the key biz dev tools that I recommended to her Create a strong "Brand You".  For her, this is to be 'the English Realtor' [yes she'd [...]








Anyone working in Marketing communications might find this website a useful resource. MyRagan has a good selection of  forums, groups and interest areas which will give you nice new ideas that you can use for your clients' campaigns. Use the 'take the tour' video on the home page when you visit for the first time. 








I have blogged before about good and bad conference experiences .  Well have a read of this summary of SXSW from Jeremiah. He summarised four 'incidents' when the audience moved against what had been planned by the organisers as a groundswell of opinion in a new direction.   What I found interesting was the concept [...]








Links to some sessions that I wanted to attend but couldn't / didn't. 10 Ways to Piss off a Blogger  Follow the other links from the piece for different attendees' take on it The Art of Self-Branding and another one here    Wesabe is an interesting site because it's ostensibly a personal finance management tool [...]








Peter Eckert, projekt202 Chris Bernard, Microsoft Kevin Flatt – Tribal DBB [agency of the year] Brooke Nonberg – Pixel Garrick Schmitt -Avenue A Razorfish [I came because this session is supposed to be about the intersection of the traditional agency and the new online agency and how they and clients transition]. PE – if you [...]








And more recently….. and his partner in crime, Scott Stead trying to upload videos…. Over lunch at the lovely PE Chang's Chinese, Buddy Gill (I never met someone really called Buddy before!) And just to say I did some 'sleb spotting….. Jeremiah (we did talk) and Robert Scoble (we didn't!) and the lovely Valleywag lady [...]