I've said it… the "R" word.  There is one going on right now.  If you aren't yet feeling the early symptoms – be grateful.  Here are some early plans you can put in place to ensure that your business does its best to survive.  I am starting with Lead Generation.  This is the earliest part [...]

Continue reading about Top tips for biz dev in a recession Part 1. Lead Generation

rebecca on October 28th, 2008

I wrote a piece back in May about an event hosted by Channel 4 and Sport England on how to use social media for grass roots sport communication.  The Image by Leo Reynolds via Flickr and so I am re-linking to the article in case you want an update. Bookmark to: Hide Sites $$(‘div.d457′).each( function(e) [...]

Continue reading about Sport marketing – update on earlier thread

rebecca on October 25th, 2008

I found this fascinating quote today: Media Camp London is happening again! If you are interested in workshops about different aspects of social media and are OK to spear a Saturday in December to do so, see below:Sylwiapresley, Sylwia Presley, Oct 2008 You should read the whole article. Bookmark to: Hide Sites $$(‘div.d456′).each( function(e) { [...]

Continue reading about Media Camp London – save the date!

rebecca on October 21st, 2008

I have just had a conversation with a prospective client, Clive Robinson from Experiential Agency, The Factory Live . During our chat, I tried hard to check that Clive had established a solid process for business development for his organisation.  It was clear that he has really strong sales skills, the collateral was all in [...]

Continue reading about Check your biz dev process is working

rebecca on October 20th, 2008

I have been mulling for a while about a post on the business networks that I belong to online and what they actually seem to"do" for me and my biz dev search for new customers. Here's what I can tell you: I belong to eCademy (31), Linked In (158), Plaxo Pulse (1,489) The number of [...]

Continue reading about Thoughts on Business networking online

rebecca on October 17th, 2008

I Twittered this, but thought it so important that I have put it up here as well. Chris Brogan linked to this Constructing Social site. Constructing Social is a project begun by Colin Browning to provide a resource to those that are constructing and architecting social media sites. There is a list of categories under [...]

Continue reading about Are you a social media design agency?

rebecca on October 17th, 2008

I received this email on Monday.   Hiya! Can I pick your brain? A charity I am a trustee of has been advised by a [web design] company that (viz redeveloping the website) "social networking / web based community is a passing vogue" therefore relatively unimportant for new web capability. This for a very dispersed, [...]

Continue reading about A new Golden Question when choosing your agency

rebecca on October 15th, 2008

Reading Marketing magazine last month, I spotted a former client of mine, Crayon, had won the website marketing work from BT.com And so I've decided to run an occasional feature on marketing agencies and how they have won their client instructions.  If you have something you'd like to Shout! about on this blog.  Please get [...]

Continue reading about Shout! How we won the BT.com account

I just wrote this for a conference organiser. I am going to need to practice the content delivery. Anyone want me to come to their offices and give a 20 minutes plus questions on this subject, please ask! [you pay my travel expenses] Synopsis of the company Creative Agency Secrets is a business to business [...]

Continue reading about New speech “Social Media tools for business development in a recession”

rebecca on October 14th, 2008

A former client asked me last week what my advice would be with regard to driving traffic to an article on a website.  Articles are a great business development tool because you can write (without being edited) about things you know a lot about, show off your insights and try to prove that you are [...]

Continue reading about Get more readers for your business development articles