Friday fun… Here is my Twitter Sheep tag cloud. find your own twitter cloud from the TwitterSheep folk. Bookmark to: Hide Sites $$(‘div.d663′).each( function(e) { e.visualEffect(‘slide_up’,{duration:0.5}) });
Image by luc legay via Flickr When you have taken the time and effort to create original content,I have always believed in using it two or three times in different ways to extract maximum value. And so a press release becomes an article which is reproduced as a flyer and is mailed to clients or [...]
Continue reading about Five Tips on how to “amplify” your work online
On behalf of a client we're hiring a Business Development Assistant position. Ideal first job for someone wanting a career in sales /biz dev for marketing agencies. The job will start with three months training and mentoring with me, Rebecca Caroe and then a permanent post will be offered if the training has been successful. [...]
Congratulations to James Whatley for a fine piece of crisis management on the SpinVox blog. They have been under fire following a BBC article by Rory Cellan-Jones here , SpinVox's response and his latest rebuttal here . Kevin has followed the clear rules of how to diffuse a crisis by sticking to the plain [...]
Continue reading about A great example of crisis PR on a blog
Run by Chris Hambly and featuring a galaxy of fine speakers (most of whom I know and rate) the Social Media in Business Conference is in London on October 23rd. Early Bird discounts available. Bookmark to: Hide Sites $$(‘div.d650′).each( function(e) { e.visualEffect(‘slide_up’,{duration:0.5}) });
I had occasion this week to write the specification for two website redesigns. And that has set me thinking about the new state of affairs within the wide range of marketing communications that includes a website as a communication tool. When I was taught my trade we had a series of headings in our marketing [...]
I was reading Alistair Gleave and this lovely case study he's done with the London shopping centre, Westfield on Twitter. Although slightly narked that a single venue centre takes the Twitter handle 'london shopping'…. basically there's quite a lot of other shopping beyond your extensive walls. But hey, I hate shopping so why should I [...]
Jason has written a stunning post on how B2B sales can be positively effected from inside a company using a blog. Why Business Blogs should focus on cheerleaders It explains how business blogs can create audience and authenticity in a straightforward way. If there is nobody in your company who is enthusiastic about your organisation [...]
Continue reading about Great insight from Jason Cohen on B2B corporate blogs
I'm going to be chairing the What Happens to Television event tonight for NMK Details Bookmark to: Hide Sites $$(‘div.d635′).each( function(e) { e.visualEffect(‘slide_up’,{duration:0.5}) });
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Just got an email from my client, thinkpublic , about a job they are posting. Please mention having read it here on CAS if you do apply! Do you want to change the World? Are you a social entrepreneur? Do you want to be part of designing solutions that tackle the social challenges we face [...]
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