Learn a new word today!
I got a new word today Tradigital When allied to the word marketing it means traditional digital and encompasses push messaging, interactive, automated, technology dependent it comes from David Armano's latest slide set his main messages if you can't sit through 47 images Social Media marketing must be integrated (but often isn't) He suggests measuring [...]
By rebecca Wednesday August 26, 2009
Yet more crowdsourcing – now for adverts
You've probably all read about Lowe and Pepperami parting company and the project being listed on ideabounty.com for all and sundry to pitch. Image by treehouse1977 via Flickr Great opportunity or terrible waste of time? The debate rages on but here's my ha'pennysworth. Go opensource. Publicise as if your survival depended on it. If you [...]
By rebecca Tuesday August 25, 2009
An apology
I'd like to apologise for anyone who tried to visit the site on Monday. It was down. the reason was that we've gone over our monthly bandwidth allowance and it took a little time to re-set because the warning messages hadn't got through. Sorry to you, delighted from me becuase more people are reading more [...]
By rebecca Tuesday August 25, 2009
Crowdsourced customer-buy-out of Nabaztag proposed
Image via Wikipedia I have been contacted by Emmanuel Moll – an old rowing contact, who is involved with the French movement to get customers to club togehter to buy out the management of the Nabaztag wifi rabbit toy service company. I was wondering if you could help me with something. I recently started an [...]
By rebecca Friday August 21, 2009