Technorati emailed me asking if I wanted to join a writers portal that they were launching. Sounded like a great idea.
As you know there are sites who can amplify and multiply the effect of your blog posts using aggregation. I find them helpful as long as the audience is exactly what you are targeting for your service.
We are expecting to launch the new Technorati, complete with your articles and content, next week. Our goal is for 100 articles to be published on launch day.
And so I signed up.
Now, having received their sign-up email I find it’s not an offer that is just about content aggregation.
the joining instructions had some conditions attached:
Once the New Technorati is live, please publish stories to Technorati before publishing them on your own site or elsewhere – this is critical for our continued improvement in search rank, which we then pass on to you and all of our writers. Fair enough.
The more you participate, the more you will get out of your experience at Technorati!Also, please do the following:
* Join the Technorati Yahoo Group where we distribute press releases, interview opportunities, story suggestions, and discuss internal matters: Nice opportunity to get early opportunities and publicity
* Add http://technorati.com to the permanent blogroll/sidebar of your own site – this is critical for our search engine page rank (which we pass on to you). Sounds reasonable.
Here’s the rub
POSTING INSTRUCTIONS:
1. Click “New Entry”
2. Type the title of your post into the “Title” field.
3. Type or paste your post into the “Main Entry Text” field.
4. Please LINK TO AT LEAST ONE AMAZON PRODUCT in every post.
WHAT?????
This was totally mis-sold. It’s nothing more than an Amazon.com co-branded plug session.
Kinda takes the energy away
Can’t Technorati work out another way of getting revenues?
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