Entries by Conrado Langer

How Can Increased Time on Page Boost Conversions?

Attracting traffic to a website can be a big challenge, even for the most experienced professionals. However, more than just herding the masses to your digital spot in the world, it is essential to understand what they’re doing when they’re there. And what they’re NOT doing as well. One of the most important indicators in […]

Machine Learning Impact on the Future of Content and SEO

The age of Artificial Intelligence is here and it’s powering up the simplest things in our daily lives. In a nutshell, Machine Learning is the science of giving computers the ability to learn without being explicitly programmed. Kinda like showing it pictures of kittens until it creates enough patterns to identify another kitten by itself from new […]

Don’t Be Boring Is The Best Way To Gather Customer Feedback

Customer feedback. These simple words are in every businessman’s mouth (and 2-hour long Powerpoint presentations) and can give you priceless insights if done right. This data is essential to measure customers’ satisfaction and make your products/services meet their needs. But let’s be honest, the ways people use to collect it are not thought through like […]

How Pokémon GO is influencing marketing for local business

When a business is struggling to acquire new clients or increase profits, creativity and innovation are the best tools to create a new reality. More accurately, in Nintendo’s case, an augmented reality. On July 6th, the videogame giant launched Pokémon GO and took the lead of the download rankings on both iPhone’s App Store and […]