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Google Analytics Keyword Workaround

With more people opting for anonymous website browsing it is becoming increasingly harder to see how users find your site – in particular, which keywords they searched with. Inside your Google Analytics you can see which search terms prospects are using to find your website by going to Acquisition -> Keywords -> Organic in the […]

ModComs pitch pack video

B2B video brochure – cool sales tool

Matt O’Neill is the Managing Director of ModComms – a company that produces The Pitch Pack, he sent us this neat video pack which business to business marketers can use to open new leads. How does PitchPack work? The pack is a bit like a card brochure – you open it that triggers a magnetic switch which opens […]

Top tips for marketing Tradesmen

Are you a tradesman – plumber, electrician, carpenter, builder – and want to do some marketing to get more customers?  We had a meeting today with a new client and talked about marketing. The 3 Marketing Tools a Tradesman business needs There are lots of choices in marketing, but for a tradesman’s business, there are […]

WARNING: Chartered Accountant Magazine is Changing

We were shocked to hear that a professional NZ accounting magazine is stopping its print edition and going digital only has combined with its Australian counterpart. The Institute of Chartered Accountants Australia (ICAA) and the New Zealand Institute of Chartered Accountants are joining forces and as a result will be moving their regular publication “Charter Magazine” to digital only a new brand […]

Google Alerts Has Been Updated

Many content marketers rely on Google Alerts as a way of getting ideas for content, seeing what your competitors are doing online and for those vain enough – seeing what others are publishing online about you. Google has recently “beautified” their Alert service – there’s no telling just yet whether they’ve changed anything behind the scenes. […]

What Does My Website Look Like On A Mobile Device?

If you’re responsible for a website, you’ll know the importance of how it looks on mobile devices. While exact percentages of website visitors using mobile devices can be determined, this number can vary greatly month to month. You might look at your website analytics and see you have only a few visitors viewing your site on […]

Writing team

How to manage a writing team

I’d like to keep track of projects, editing, and version control as simply as possible. I see a zillion tools and possibilities, just want something simple and reliable. Focus on having one place for your editorial work schedule. We use teamwork.com for our project planning – but other solutions include Trello and Basecamp. Set in […]

1 Simple Trick to Increase Reach on Facebook

Have you noticed that you’re not achieving the Facebook reach you used to get? Have no fear, it’s not just you. Facebook  constantly tweak their EdgeRank algorithm that determines what people see on their news feed. You are now seeing more promoted content as well as content that Facebook decides is more personalised to you. […]

Google Alerts finds timely content backlinks

Google Alerts are an efficient and easy way to keep up to date on articles and other information on the internet and have it sent straight to your email. Use alerts for content curation and early awareness of breaking news topics in your niche. There is a simple and easy way to set them up. […]

What I learned interning at Creative Agency Secrets

Hi my name is James and I now work at Creative Agency Secrets, but that wasn’t always the case… Back in March I was floating around handing my CV out left, right and center trying to find my first full time job. I had graduated from university in December and after a relaxing summer soaking […]