rebecca on January 19th, 2010

Image by couchlearner via Flickr

Reading Jay Baer’s recent post about truth and candour, I think he has got a great point.
The RSS-reading public loves a screw-up – an opportunity to poke fun at hubris and pride brought low.  Domino’s is the most recent example of a long list of internet marketing screw-ups.
He says
I never thought [...]

Continue reading about Usher in the era of the ‘humble’ corporation

rebecca on October 5th, 2009

I am in the thick of working with a client on their case studies and so when two messages arrived within minutes about visual communications it was clear that investigation was needed.
The first was a tweet about “the best slide deck in the world”. A classic @Armano message about a client of his.
Turns out [...]

Continue reading about Visual communications are tricky

rebecca on August 26th, 2009

I wanted to start this post with a flow diagram t hat resonated with me so much that I immediately sent it to my Mother.  I’ve been doing ‘tech support’ for my family for years, and for Geoff and, and, and.  I expect you’ve been doing it too.

But although funny, truthful and nicely wry, the [...]

Continue reading about What will business life be like in the future?

rebecca on August 21st, 2009

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I have been contacted by Emmanuel Moll – an old rowing contact, who is involved with the French movement to get customers to club togehter to buy out the management of the Nabaztag wifi rabbit toy service company.

I was wondering if you could help me with something. I recently started an initiative for [...]

Continue reading about Crowdsourced customer-buy-out of Nabaztag proposed

rebecca on August 11th, 2009

The principles of working remotely are commonplace and many of us have opportunity to take days away from our office desks and work at home or from another location. Nothing much new there.
But what if you could completely redesign your job so that half of your activities were taking place using internet tools?

What do [...]

Continue reading about VRM for the medical industry… daylight?

rebecca on August 5th, 2009

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Some of our American friends are getting very bgnt out of shape by Publicis' concealment of the extent of job losses they created across the global empire.

BNET's Jim Edwards posted a shocking article today that announced Publicis CEO Maurice Levy outright lied about the status of layoffs across the [...]

Continue reading about Job losses in agencies

rebecca on June 18th, 2009

  The Clutrain Manifesto was a significant moment in future-gazing for a world that is now very clearly with us.

The authors have re-published the book with some additional chapters by themselves and another luminary, JP .  Which will be great and some added thought-provoking chapters to digest.

What was so great about Cluetrain?  It [...]

Continue reading about Cluetrain celebrates 10 years – so what next?

rebecca on April 1st, 2009

I am off to Cass Business School in the City on Friday night for a 'big ideas' thinking session.   [@Dougald you must come along...]

Using the we20 forma t, the group will be trying to 

talk about the issues and come up with some potential answers. Founders of the we20 project will be on hand to [...]

Continue reading about we20 for Creative industries. Join us…

rebecca on November 25th, 2008

I will be speaking at Amplified 08 a "Network of Networks" event to bring together the creative thinking around several business networking events.

This is a ground-breaking event for business in the UK.  I have had the pleasure of being at a couple of 'seminal moments' when great things started (Social Media Cafe planning event [...]

Continue reading about Amplified 08 – speaking and thinking for our futures

rebecca on May 8th, 2008

Steve Moore has launched a new breakfast event, called One Morning, the launch was yesterday at the glamorous One Alfred Place business club.

Steve asked me to help out by chairing the three fabulous presentations – each one answering the question "What Happens Next?" for TV, book publishing and newspaper publishing.  I love doing [...]

Continue reading about Launch of One Morning Event