B2B recruitment is an area where it is easy to forget the importance of branding and corporate communication. Nowadays you can find out loads about what it’s like working for a company online – and mostly through non-official sites. I was really pleased to read this post from Jeffrey L. Cohen in which he interviews [...]
Continue reading about What’s it like applying to work for your company?
Finding people online is getting easier. We have written before about ways to list yourself and your company – I was reviewing our incoming links and found 123People website. it trawls social media and other sites looking for christian name + surname references. So I did a couple of searches Rory Sutherland – nice spread [...]
Yesterday we wrote about how excited we are about reverse IP mapping. This is the second post in a series that explains what it is, shows screen shots and does a brief product appraisal. More on Monday. What the tech looks like Using the raw data of IP addresses and registered WHOIS companies the technology [...]
I was trained as a Geographer in college. And although considered by many to be a bit of a “non-subject” (unless you want to teach) there is one core concept that Geographers lead the world on and has helped me out throughout my working life. A multi-disciplinary approach to problem solving. This means that instead [...]
JUst got this through the mail from the nice Digital Britain folk. It’s another version of crowd-sourcing great ideas but with some strong funding and a great brand behind the programme. So if you are a genuinely “ideas led” agency come up with a couple of goodies and let’s see if you can get a [...]
Continue reading about Open Innovation project £100k up for grabs
Help is needed: Rebecca has been asked to speak at a Cambridge University Careers service recruitment evening about our industry. I’d like to give them a decent informational talk with a bit of humour thrown in. Here’s the brief. You may remember we met back in the Spring and amongst other things I mentioned that [...]
Continue reading about Giant Disconnects of Today – job titles versus reality
Tim Reid‘s a great creative mind with whom I’ve collaborated in the past. He just posted a question on LinkedIn and it deserves answers – can any of you help? There seems to be a huge range of creative briefing forms about…most of which are aimed at providing the necessary information and background to produce [...]
Image via Wikipedia I have been contacted by Emmanuel Moll – an old rowing contact, who is involved with the French movement to get customers to club togehter to buy out the management of the Nabaztag wifi rabbit toy service company. I was wondering if you could help me with something. I recently started an [...]
Continue reading about Crowdsourced customer-buy-out of Nabaztag proposed
Yesterday I published a review of the new Hugh MacLeod book "Ignore Everybody". And I promised to give away the two copies that I got from Hugh's pre-order promotion. And so here's how you can enter MY competition. I have two copies of the book, one is signed by Hugh with a unique cartoon and [...]
Image by David Sifry via CrunchBase Hugh MacLeod has written his first print book, Ignore Everybody and 39 other keys to creativity. It's going great guns on Amazon (follow @gapingvoid twitter stream for updates). Being a cunning marketeer as well as a creative cartoonist and uber-blogger, Hugh ran a great pre-launch promotion (sadly in the [...]
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