Archive for the ‘Data’ Category

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Viadeo on test – 3 failure reasons

By Monday January 19, 2009

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Image by Daniel F. Pigatto via Flickr I got an early invite to play on Viadeo.com when it launched and I duly plugging into the browser window and had a look around. Today I got a connection request from a friend in France.  Neat – when I clicked the link in the email it took [...]








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Basic stuff for you to check your online profile

By Wednesday June 4, 2008

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Working today with a new client we discussed some basic stuff to do with knowing how you are represented online (particularly in places where you do not control the content). Set up a Google Alert to search weekly on a 'comprehensive' basis for your name.  Set this up in quotes so that it searches for [...]








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Launch of One Morning Event

By Thursday May 8, 2008

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Steve Moore has launched a new breakfast event, called One Morning, the launch was yesterday at the glamorous One Alfred Place business club. Steve asked me to help out by chairing the three fabulous presentations – each one answering the question "What Happens Next?" for TV, book publishing and newspaper publishing.  I love doing this [...]








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Need more revenues? Here’s an idea for your agency

By Wednesday April 23, 2008

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[declaration: this is a client - and they have a great product that many of you may find useful for biz dev on your own potential clients]. We are running a seminar to show how to use customer data in order to stop 'campaigns' and start long-running 'conversations'.  This drives improved ROI for brands (retention, [...]








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