rebecca on October 19th, 2009

Help is needed: Rebecca has been asked to speak at a Cambridge University Careers service recruitment evening about our industry. I’d like to give them a decent informational talk with a bit of humour thrown in. Here’s the brief. You may remember we met back in the Spring and amongst other things I mentioned that [...]

Continue reading about Giant Disconnects of Today – job titles versus reality

rebecca on October 14th, 2009

Tim Reid‘s a great creative mind with whom I’ve collaborated in the past. He just posted a question on LinkedIn and it deserves answers – can any of you help? There seems to be a huge range of creative briefing forms about…most of which are aimed at providing the necessary information and background to produce [...]

Continue reading about The perfect creative brief?

rebecca on October 14th, 2009

One of the nicest things about the web 2.0 world is the expectation that sharing and collaboration are more important than protectionism and corporate isolationism.  Opensource software development led the way twenty years ago and has blossomed so that global corporations like Sun Microsystems have both opensource (i.e. free) software as well as paid-for software [...]

Continue reading about How to create, share, collaborate and solve problems

rebecca on August 18th, 2009

Image by macinate via Flickr No matter whether you are proor anti the arguments for doing speculative work in order to win a client are discussed in many places – particularly for design agencies. Jacob Cass has written a good summary of the arguments for and against. when I was researching my own view I [...]

Continue reading about Speculative work & pitching

rebecca on June 2nd, 2009

Image via Wikipedia Great Fast Company post about a disgruntled customer redesinging the American Airlines website for free and running into the normal corporate issues with large company sites and multiple approval layers. Compare this to the Obama site design that due to time pressures could not have multiple decision makers in the design process. [...]

Continue reading about When design leads the website

Image via Wikipedia Sean O'Halloran over on the Hoop blog has written a great post on how Design industry insiders can get involved in telling the Government (UK only so far, sorry!) how they thinkg Design and creative should be purchased. UK Government wants your views on how design & innovation can be bought and [...]

Continue reading about Government procurement – have your say on buying design

rebecca on April 1st, 2009

I have returned from the South by Southwest Interactive (SXSW) conference in Austin, USA and, as last year, I attended some great sessions and met interesting people.  This year I was also speaking at the conference. With the recession beginning to affect agency businesses I sought out those sessions that might be useful learning and [...]

Continue reading about Leading agency thinking from the USA & SXSW

The Designing Change in America panel will discuss the Obama "brand", it's birth, it's evolution, and it's rise to power. We will discuss the challenges of being in-house designers in a fast-paced political environment and how though challenges informed our process for designing and developing. John Slabyk – Obama for America – art director Scott [...]

Continue reading about Designing Change in America (or how Obama got elected using good design)

rebecca on June 26th, 2008

I received a quesiton from a Business development Director of a well-known identity and branding agency who works with social enterprise and government organisations. We don’t use outside consultants, but the ‘Enterprise 2.0’ is an area of interest. Most agencies seem to be setting up blogs as a way of presenting the agency culture and [...]

Continue reading about Enterprise 2.0 for agencies

rebecca on May 22nd, 2008

I just found an interesting website which may be helpful for those times when you think you've done a fabulous piece of work and would like others to appreciate it as well. It is called Dynamo London and it is a site promoted (and presumably funded) by the lovely NMK, London Development Agency and a [...]

Continue reading about Promoting your work online