No, I don’t want you to come to our event unless you qualify
On 27th September I’m speaking at a breakfast event. [ticket reservations below]
It’s about de-coding digital marketing for folks who are confused about how to do digital communications successfully.
Why am I doing the gig?
Despite digital being commonplace to me, it’s not that clear to everyone.
You may already be using some digital channels and be having some successes in bringing new revenues to your firm. This event isn’t for you.
This event is for the “digitally confused”.
You know if this is you or not. YOU qualify as being digitally confused if you’re unsure how to get good results from digital or online marketing.
My acquaintance, David Baker wrote to me this week and I want to quote him verbatim.
“An outside advisor like me comes into your firm and we bring several valuable things:
- Perspective. It’s hard to see your own label when you’re in the jar.
- Insight. There’s no need to reinvent the flat tyre over and over again.
- Courage. Sometimes you just need a push. You need permission from just one more person.
I’d say that most of you should never hire an advisor and you’ll be just fine, thank you very much. You’d do a lot better if sometimes you thought less about the consequences and did what you know I’m going to tell you anyway!”
For the rest, let’s see you sign up to the breakfast on 27th September in the box below.
P.S. And if you’re wondering why I wrote this – it’s to deliberately exclude people who would not benefit from the event.