Internship experience at Creative Agency Secrets – John White

Hi, my name is John White and I am currently a university student majoring in Marketing and International Business. This summer, I had the privilege to be the latest intern for Creative Agency Secrets and I am grateful that I chose to do it. The motivation behind working as an intern here was to gain some real-life experience that I had lacked so far in my degree. Even though it was a short amount of time, I can truly say I have fulfilled my goals here with the help of Rebecca, Tabhitha and Conrado.

Different learning experiences

It is quite incredible to think that within a space of a month, I gained more experience and knowledge at Creative Agency Secrets than I have had at university so far. The team set me a lot of tasks for clients right from the start, which meant I was gaining the real-life experiences I craved. I was using email campaign tools such as Campaign Monitor and MailChimp to design campaigns for clients. I created blog posts for various websites, where I learned a lot about writing that I wouldn’t have even thought about. I even got to work on the back end of websites using platforms such as Squarespace, WordPress and Shopify. Other great marketing facets I got to experience included SEO, copywriting and market research.

Besides marketing, I learned a lot of about what is required to have a functional and a well-performing team. I quickly realised how important constant communication was to be efficient as a whole. Using tools such as ‘Teamwork’ and having stand-up meetings every morning, I always knew what my task was and more importantly, what everyone else was doing to make sure we were all on the same page. No matter what I do in the future, these sorts of experiences are invaluable and can be applied to whatever I do.

A big thank you!

All in all, I owe massive thanks once again to Rebecca and the Creative Agency Secrets team for giving me this opportunity. I now feel more confident in pursuing marketing jobs once I have graduated since I have experience working in a team and with various tools. Also, a massive thank you to Tabhitha who walked me through a lot of the different jobs I had to do. With everything being new to me, she showed a lot of patience, expertise and I always felt comfortable asking different questions!

I wish everyone all the best and hopefully, we will cross paths again sometime in the future!


John White

My Internship Experience at Creative Agency Secrets — Abigail Mok

Hello my name is Abigail. I am a recent Commerce graduate with a major of Marketing and Information Systems. For the past month, I had the privilege to intern at Creative Agency Secrets. I am sad to bid farewell but I am glad that it has been an incredible month working with Rebecca, Conrado, and Tabhitha. I have learned so much within a short amount of time. Abigail in Queenstown

What I have learned

Throughout the month, I had the chance to step into the shoes of a marketer. I promoted events across various online platforms such as Facebook and Eventfinda. I created blog posts and mailshots.  I completed some marketing research for a client as well. It has been an eye-opening experience to help to update client websites and assisting other tasks. It increased my understanding of the responsibilities of marketers.

Within this month-long internship, I have gained hands-on experience using various marketing tools to promote events and products, which enhanced my copywriting skills. It has been both fun and challenging taking on the role of a marketing assistant. This experience has also boosted my capability to work in teams in a corporate environment. It was great being a part of meetings and observing how marketing teams work together.

A heartfelt thank you

Unsurprisingly, the real marketing world is vastly different from the textbook marketing that I know. Knowing marketing principles and having experiences creating marketing solutions for clients during my undergraduate studies still did not prepare myself for all the challenges in the real marketing world. I am so grateful that I had the opportunity to work alongside Rebecca and the team. Thank you for your guidance along this exciting journey of mine! Has been a pleasure working here and learning from you. I would also like to thank all the friendly people working at 74D France Street South. You have my best wishes!

For those who would like to intern here, you can get in touch with the team. Don’t worry if you have no prior marketing experience, I am sure the Creative Agency Secrets Team will take good care of you.

Since Christmas is drawing near, I would love to close by wishing you a Merry Christmas and a Happy New Year!

Scrabble It Is Marketing

We’re hiring! – Digital Marketing Assistant

Creative Agency Secrets provides digital marketing services for brands and businesses. We are a leading agency innovating with new marketing techniques like SEO, community building, direct response and advanced blogging.

When working with us, you will learn how to run and manage digital platforms such as a website, e-commerce shop, blog as well as learn the ins and outs of email marketing, database management, and social media marketing.

If you want to get a career in marketing but haven’t found yourself a job – this will get you your first position on your CV and some solid experience.

Being a digital native on the internet is essential, so a Marketing, Communications or Business Studies degree would be considered favourably. No prior knowledge of websites, blogs or online marketing is needed – full training is provided.

Send your CV and Cover Letter to Conrado along with one page describing an event you ran (party, event, gig, etc), outlining what you did to market and promote it, the tools and techniques you used, what worked and what didn’t work and the outcomes.

This job is a 4-week unpaid internship. The start dates and hours are negotiable, and can be suited around your studies. If there is work available for the best candidate after 4 weeks, you may be offered part-time work at $20 per hour.

Applicants for this position should have NZ residency or a valid NZ work visa.

My Internship Experience at Creative Agency Secrets — Antoinette Nguyen

Hello, my name is Antoinette Nguyen and I am the latest intern for Creative Agency Secrets. After spending two months here in New Zealand, I’ll be heading back to California to finish my final year of university. I’m grateful for all the learning opportunities I’ve been afforded from working at a marketing agency, and have had the joy of meeting some brilliant people. It will be an interesting transition back to the classroom after having had a taste of the working world.

Looking Back: What I’ve Learned

While at Creative Agency Secrets, I had the chance to work with a diverse clientele and employ a wide range of tools. I’ve progressed from shadowing Rebecca, Conrado, and Tabhitha as they manage their clients, to being responsible for a few projects of my own. I have also learned how to ensure new development pitches lead to securing new clients, while avoiding soliciting free work—one of many lessons in how to successfully run a marketing consulting business.

Email marketing is an integral aspect of many businesses, as I learned first-hand how newsletters that feature regularly updated content can ensure ongoing relationships with existing consumers while simultaneously attracting new customers. Using Feedblitz and other CRM platforms, I designed newsletters and managed email lists to drive greater brand awareness and potential sales.

Data analytics is another cornerstone of effective online marketing, and I worked with tools like Google Analytics to evaluate and suggest actionable steps to improve clients’ online presence. I created reports for clients that appraised their website SEO strength and rankings, on top of tracking incoming traffic. SEO optimization weighs heavily on content, but I learned how much website design and functionality matter as well.

Through operating several client blogs and websites, my copywriting skills and knowledge of web development have grown considerably. I also drove engagement through several social media accounts, with the help of applications like Buffer and Hootsuite. One of my larger projects was overseeing a Facebook ad campaign from start to finish—including editing multiple versions of ad copy, overseeing the A/B testing results, and reporting back to the client. And to top it all off, I also gained experience in organizing a promotional giveaway on an international scale.

A Heartfelt Thank You

My internship wouldn’t have been nearly as fulfilling without the guidance of the whole team at Creative Agency Secrets. Thank you Rebecca, Conrado, and Tabhitha for taking me under your wing and being wonderful mentors in my professional development—I’ve learned so much in this short time! You all have my best wishes for the future.

Best of luck,


Peter Stromberg

My Internship at Creative Agency Secrets – Peter Strömberg

linkedintwitterPeter Stromberg Internship

Hi, my name is Peter Stromberg and I’m yet another Swedish intern.

For the past 10 weeks, I’ve been working here at CAS to gain experience within my field. It’s been an interesting 2.5 months with a lot of things happening. With the help of Rebecca, Conrado, Jeremy and Tabhitha, I’ve learned a lot about marketing and what it is like to work at a marketing agency.

I’m very grateful that I was able to travel to the other side of the globe and learn about this amazing country and the people here.

What I Have Learned

My time at CAS has been very rewarding, both professionally and personally.  I’ve done a lot of work with websites, using tools to manage and analyze their performance. A big focus has been on search engine optimization (SEO) and creating great content. For this, I’ve used tools such as Woorank, Seoptimer and good ol’ Google Analytics.

Alongside this, we’ve held two successful events called SEO for Growth where attendees were able to learn the basics on how to manage SEO by themselves.

Besides SEO, I’ve gained knowledge about the whole process of obtaining new clients and nurturing existing ones, by using CRM tools, organizing various workshops and supplying them with reports. While working with clients, I’ve managed their social media and their websites, creating content such as writing blog posts and updating web pages. An additional part has also been to send out newsletters and emails to create interest and awareness of a business.

Even though marketing obviously has been a major part of my internship, I’ve learned quite a lot about leadership during my time here. Through receiving and giving instructions, as well as educating, it has become clearer to me what it takes to obtain structure while maintaining good relations. As Tabhitha joined about two weeks before I left, I got to introduce her to the work I’ve been doing and make sure everything is clear. The use of management tools such as “Teamwork” has given me a deeper understanding of what it takes to complete tasks as a team.

Thank you!

I’d like to send out a big thank you to everyone I’ve had the honor to work alongside with. To Rebecca and everyone at Creative Agency Secrets, but also everyone working at 74D France Street South, thank you for making my time here the best!

Now my long legs won’t bother you anymore 😉 – I will miss you all.

Finally, I’m attaching a video of me and my friend, showing what I do back home.

Shotluckan – Äppelpaj from Mikael Jonsson on Vimeo.

Scrabble It Is Marketing

We’re hiring – Marketing Assistant – Digital Marketing

Marketing Assistant specialising in Digital Marketing and Copywriting.

Creative Agency Secrets provides digital marketing services for brands and businesses. We are a leading agency innovating with marketing techniques like social media, community building, direct response and advanced blogging.

Working with us you will learn how to run a website, ecommerce shop, blog, email marketing, database management and social media marketing.

This position is suited to an applicant with 1+ year experience in a similar role who wants to accelerate their learning and move up towards being a Marketing Manager.

An interest in the internet is essential and a marketing, communications, business studies degree is optional. Some prior knowledge of websites, blogs and online marketing is needed. Excellent written communication is required and a writing test in English will be part of the application.

Send your CV and one page describing an event you ran (party, event, gig, trip to the beach etc) what you did to market and promote it. Include a list of the tools and techniques you used, what worked and what didn’t work and the outcomes.

This is a full time job based at our Eden Terrace offices.  Pay is from $40,000 per annum plus 20 days holiday.


Yes, I can help you get an internship

Creative Agency Secrets helps students get their first jobs in marketing.  It’s incredibly hard to get a job as a junior marketer and so this is part of our social marketing – supporting the next generation.  And as a result, we’ve got a strong track record of delivering valuable learnings to interns and we also have hired many ourselves – the pick of the crop!

I got this email today and so am sharing my answer as a guide to help students get internships for themselves.


I am Business Management Student from XXXXXX and looking for internship.

Can you help me to get internship.




Yes, I can help you to get an internship.
I will speak very frankly so these comments are not harsh, but you will only be successful if you apply my advice.
  1. Learn how to write a formal business letter.  Use proper sentences, punctuation and grammar.  Capital letters for your name are important if you want to be taken seriously.
  2. Do some research first on the business you are approaching.  In your letter explain what you would hope to learn from the company and what you think you could contribute to them.  Remember an internship is not one-way.  So can you teach me about how to market to female students from India who are living in Auckland?  Your letter needs to be a sales pitch for YOU.  Read these articles on how to write a cold email
  3. Read these articles from our blog archive about Interns they will help you understand what Creative Agency Secrets teaches its interns.
I look forward to receiving your letter.

Will the student reply?

In parallel with the new business development tuition I give to clients, this email is designed to do two things.  Yes, it gives advice.  But its secondary function is to discourage applicants.
I want the recipient to understand that it will not be easy to get an internship with Creative Agency Secrets – we have high standards and so only the best succeed. Yet if they take our advice, they may be successful.
I do this with new business opportunity spotting – if you want to meet me, I set small hurdles up (like having you fix the meeting, not me) so that only the diligent and persistent will succeed.

My Internship at Creative Agency Secrets – Emelie Tillack

Emelie Tillack InternshipMy name is Emelie and I have been interning with Creative Agency Secrets for the past 2,5 months. I am a Swedish marketing student at Halmstad University and this internship has been a part of my education. It has been great to finally get to work with marketing for real rather than just be reading about it in a textbook. I am happy I got the chance to do my internship here in New Zealand, it has been a fun challenge and I have learned a lot.

What I have learned

During my time here I was lucky to learn many different things within digital marketing. I have learned to work independently and to do research in order to be able to create great content for both Creative Agency Secrets and for our clients. My colleagues have introduced me to a bunch of awesome marketing tools such as; Feedblitz, MailChimp, WooRank, SumoMe, EventBrite, Teamwork, Google Analytics and WordPress just to mention a few. It’s been fun to learn how to use all these tools and see how effective they are when you use them right.

Writing, writing and writing. I have been writing many blog posts and learned the importance of SEO. You have to create great content and you have to make sure your website gets noticed. Because if no one will read your post, then what is the purpose of having all this great content on your website? By improving your SEO, you are more likely to get noticed on the web.

Not to forget, social media has been a big part of my work here. I have been doing social media for some of our clients. It is not always that easy, I have learned it can actually be quite hard. Anyone can get likes, but it gets a lot harder when you want your likes to click through to your website and actually become a customer of yours.


I am very grateful for this opportunity and I would like to thank the team for this time together. Rebecca, Jeremy, Laura and Conrado, thank you! Thank you for all your help and all the time you have spent on explaining and teaching me new things. I have learned a lot and it is all thanks to you. I wish you all the best!


My Internship at CAS- James Halpin

James Halpin marketing intern

James Halpin marketing intern

Hi, I’m James Halpin and I’ve been lucky to have an internship at CAS over the past month and boy, has it been a crash course. Being at CAS was my first exposure to the professional working world and it is certainly different to my previous work experience. I’ve had to adapt my skill set to this environment and learn brand new skills. Here are a few of the things I’ve had to improve on.


There is far less micro-managing in the professional environment which was different to previous jobs I had had. I’ve had to import my independence skills that I had learnt at university and apply them to the real world. Figuring out stuff on my own is difficult but rewarding. It is tempting to take the easy route and do a cheap job of something, but doing something properly with quality is far more rewarding.


Surprisingly to me research was a large part of my internship. Not only from within the company (looking at previous work to decide what to do) but also for software and companies that were new to me. Fortunately for me, there was a wealth of material already on the internet that I was able to call upon when I didn’t understand something. Rebecca also sent me a textbook, Inbound Marketing by Brian Halligan and Dharmesh Sharma. This book tied all the method to the madness. I also could rely on the team here at CAS to explain something if I couldn’t solve it.

Writing Skills

My writing style over the past month has had to change. University is very formal and stringent about their writing criteria, no personal pronouns and certainly no language that could be considered colloquial. The internship has taught me to be more flexible and put a little flare into my writing. This is a list that I’ve added to every time I have received consistent criticism of my writing:

  • Make it more personal.
  • Give sufficient context.
  • Think about your SEO from the start. Pick a keyword and build the article or blog post around that. It’s all about that SEO life.
  • Be more assertive, fewer ‘if’s’ and more ‘you can’. Make my call to actions stronger.


Before I started at CAS I had never used any marketing software. On my first day here I was given the task of learning how to use Google Analytics which is the foundation of CAS and their client Rowperfect. I’ve discovered not using GA or another equivalent would be suicide for an online business. WordPress has also been a revelation to me. Seeing the backend of a website has given me insight into the online world. I’m now able to criticise websites where I know people have been lazy. Equally however, that means for the websites I work on – everything must be on purpose. Formatting is essential, spelling and grammar, even more so.

I would like to thank the all the team at CAS; Rebecca, Jeremy and Laura. Working here has been a complete learning curve and I couldn’t have developed without your guidance. I wish you all luck for 2016! A special thanks to Rebecca for giving me this opportunity and I know it will propel me forward on my career path.