Make an App for that: Mobile strategies for Retailers, cheat-sheet summary
The Altimeter Group has published a research paper detailing the state of mobile marketing apps for retailers. It’s all available on Slideshare via Jeremiah Owyang’s feed. Recommend you pass this onto your retail clients. Summary of findings The Creative Agency Secrets team has written a summary cheat-sheet below, if you don’t have time to read [...]
By rebecca Wednesday February 8, 2012
Do Agencies need to think like software companies?
How much do marketers and their agencies need to know about technology. Code is now on a par with content. Allison Mooney, head of trends and Insights, Marketing Google Ben Malbon, Director of Strategy, Creative Lab Google Matt Galligan, SimpleGeo Rob Rasmussen, Tribal DDB Rick Webb, The Barbarian Group #agileagency How much do marketers and [...]
By rebecca Monday March 14, 2011
OMG my pancreas just texted
John Pettengill #OMGdiabetic I am a diabetic and I live with a chronic disease. 25.8 million in the US today. A diabetic looks at each meal as a carbohydrate count with high/low glycemic index. You are thinking about yoiur condition all day long and we know why lab values like A1C are important. Some [...]
By rebecca Saturday March 12, 2011
Nice mobile app for contact details
MArk Wilson sent me an email with this in his signature. Text MWA MARK to 60300 to receive my contact details on your mobile phone. I was interested… so I did! Now waiting for response. Bookmark It
By rebecca Thursday January 22, 2009