Image via Wikipedia Sean O'Halloran over on the Hoop blog has written a great post on how Design industry insiders can get involved in telling the Government (UK only so far, sorry!) how they thinkg Design and creative should be purchased. UK Government wants your views on how design & innovation can be bought and [...]

Continue reading about Government procurement – have your say on buying design

There are loads of great events that you don't have the time to attend.  Here's a list of ways to find out what went on without going yourself. Find out what hashtag is being used and follow it.  Set up a browser window to get all the tagged tweets in one place using Twitterfall Set [...]

Continue reading about 4 ways to get a conference summary when you can’t attend

rebecca on January 22nd, 2009

A case study showing how to find new prospects for your service using social media. Here's a nice example of Twitter working for me. I wrote a blog post about creative agencies not using marketing tools for their own marketing I put it up on Twitter It was picked up by people who read my [...]

Continue reading about Using Twitter for Business Development…. part 3

Agencies in the UK don't use Web 2.0 for their own marketing.  I started writing on this subject in 2007.  Actually very instructive going back through my archive for references.  Here are the main ones that I found.  Read the research paper exec summary if you do nothing else… Web adoption rates for agencies (March [...]

Continue reading about Marketers STILL don’t do web 2.0 stuff for their own agency

I picked up this survey of brand managers run by Sapient , the business consulting firm, and was intrigued by some of the answers. The survey was about 'what brand managers want' from their marketing agencies.  Great subject area.  Here are their top 10 findings.  1. Greater knowledge of the digital space. 2. More use [...]

Continue reading about Losers – how agencies risk going down the pan in the recession

rebecca on January 19th, 2009

Image by Daniel F. Pigatto via Flickr I got an early invite to play on Viadeo.com when it launched and I duly plugging into the browser window and had a look around. Today I got a connection request from a friend in France.  Neat – when I clicked the link in the email it took [...]

Continue reading about Viadeo on test – 3 failure reasons

rebecca on January 5th, 2009

Image via CrunchBase A great competition to promote an online service using Twitter to collect entries.   We will be posting a trivia question every hour on the hour starting 1st Dec 08 till 25th Dec on twitter. Three people who reply to the tweet with the correct answer will get a $9.69 credit to their [...]

Continue reading about Twitter competition outcomes

I've said it… the "R" word.  There is one going on right now.  If you aren't yet feeling the early symptoms – be grateful.  Here are some early plans you can put in place to ensure that your business does its best to survive.  I am starting with Lead Generation.  This is the earliest part [...]

Continue reading about Top tips for biz dev in a recession Part 1. Lead Generation

rebecca on October 20th, 2008

I have been mulling for a while about a post on the business networks that I belong to online and what they actually seem to"do" for me and my biz dev search for new customers. Here's what I can tell you: I belong to eCademy (31), Linked In (158), Plaxo Pulse (1,489) The number of [...]

Continue reading about Thoughts on Business networking online