rebecca on January 7th, 2010

Ed founded Concep 7 years ago as an email marketing service and as B2B specialists.   They won business from both law firms and accounting firms early on and so now just do work for professional services clients.
4 years ago we saw that the space was getting congested [with other supplier agencies] and so we brought [...]

Continue reading about Shout! With Ed Weatherall, Concep

rebecca on November 26th, 2009

Shay Boyd is Managing Director of  Clay London. We first noticed Clay when they were featured in a recent Marketing magazine supplement on Experiential agencies.  He stood out from the crowd.  We introduced ourselves and got chatting… the result is below.
Did you get any business from the supplement?
No – we did a piece last year [...]

Continue reading about Shout! with Shay Boyd

rebecca on November 6th, 2009

I founded an agency called Agency Republic in 2001 for Omnicom during digital boom times when clients were spending a lot on digital.  we were smarter than the average – we had both really good digital and really good creative strategists so we could talk business.
I left in 2007 with Andy Sandoz and Paddy Griffin [...]

Continue reading about Shout! With Martin Brooks, MD of Work Club

rebecca on October 15th, 2009

CAS caught up with Chris Hirst, MD of advertising agency Grey London.
How does biz dev work at Grey and what is your role?
I imagine biz dev is in two halves there’s the organic side from existing clients and the new business side.  They are basically totally different.
New business I envisage is like a massive funnel [...]

Continue reading about Shout! with Chris Hirst, MD Grey London

rebecca on September 3rd, 2009

Image via CrunchBase

Tom and I corresponded a while back and I have been keen to get an interview with the Engago team about their LeadsExplorer service.

Have a browse around their site and if anyone's tried the service, please write back and tell us what you think.

1) What gave you the idea / inspiration to [...]

Continue reading about Shout! with Engago on LeadsExplorer

rebecca on May 29th, 2009

Image via Wikipedia

I worked with Jeremy and Clive at Howard / Baines last year to build a strategy for their business development.  At the time they had a unique positioning being equally comfortable working on Mac and PC.  I thought this was worth exploiting – a rare talent and track record to prove it.

Building [...]

Continue reading about Shout! Howard / Baines new biz strategy has wings!

rebecca on February 24th, 2009

 

What are your most recent pitch wins? [wrong first question!]
We don't tend to put ourselves onto pitches
The reason is that we are a different sort of agency.  We formed around a group of nomads from the creative industries – ad, design, tech media.  The agency is 4.5 years old
We set up because we became aware [...]

Continue reading about Shout! With Johnny Vulkan, MD Anomaly

rebecca on February 19th, 2009

Sam and I first met when he worked out of a converted garage in London W14…. how times change!  His new business  is called Tradewind , Sam and I first met when he worked out of a converted garage in London W14…. how times change! 

Tradewind helps clients improve digital marketing spend, proving value and strategic [...]

Continue reading about Shout! With Sam Brownfield, MD of Digital Agency Search

rebecca on December 15th, 2008

Unisfair offers virtual events enabling large corporations and mid sized ones as alternative to physical events.

I came across the organisation following an interview request made by their excellent PR Sarah Tonzi.

They have clients across a range of categories – marketing, recuriting and internal collaboration. but mainly focus on two markets – media companies like [...]

Continue reading about Shout! With Brent Arslaner, VP of Marketing at Unisfair

rebecca on October 15th, 2008

Reading Marketing magazine last month, I spotted a former client of mine, Crayon, had won the website marketing work from BT.com

And so I've decided to run an occasional feature on marketing agencies and how they have won their client instructions.  If you have something you'd like to Shout! about on this blog.  Please get in [...]

Continue reading about Shout! How we won the BT.com account