rebecca on May 16th, 2008

I have been reading about the Australia Tourism pitch that's going on right now.  It's a knotty one because there is one dominant, hugely successful campaign that lurks in the background (Paul Hogan's shrimp-on-the-barbie) which is now 25 years old but well-remembered.

The Economist quotes Geoff Buckley, MD of Tourism Australia "The Hogan ad was brilliant [...]

Continue reading about Joint bidding and corporate collaboration

rebecca on February 8th, 2008

Partial transcript of Peter Day’s World of Business broadcast 7 Feb 20.30.

Successful teams have three things in common:
1.  prepared to co-operate, colaborate
2.  they all had diverse points of view
3.  they have a mission or something that excites them
The best teams are from different countries, genders and mindsets – bring as many viewpoints together as possible [...]

Continue reading about Team players programme on Radio 4