Image by Getty Images via Daylife Some of our American friends are getting very bgnt out of shape by Publicis' concealment of the extent of job losses they created across the global empire. BNET's Jim Edwards posted a shocking article today that announced Publicis CEO Maurice Levy outright lied about the status of layoffs across [...]
I had occasion this week to write the specification for two website redesigns. And that has set me thinking about the new state of affairs within the wide range of marketing communications that includes a website as a communication tool. When I was taught my trade we had a series of headings in our marketing [...]
Do you work for any luxury brands? Frequently these (or aspiring luxury brands) suffer in an economic turn-down. Here is a fabulous idea that you may want to suggest to your clients as a way of encouraging new revenue streams during a recession…start a business to rent or hire out your luxury goods. PSFK write [...]
Thanks to Jeremiah's post on OpenSocial Important Concept: Distributed Web Marketing no longer is limited to your corporate site. Let go of the concept of ‘driving traffic to your website’ as a sole measurement of success. The web, it’s message, and your battles are now fought on the open and distributed web. Trusted decisions between [...]
And more recently….. and his partner in crime, Scott Stead trying to upload videos…. Over lunch at the lovely PE Chang's Chinese, Buddy Gill (I never met someone really called Buddy before!) And just to say I did some 'sleb spotting….. Jeremiah (we did talk) and Robert Scoble (we didn't!) and the lovely Valleywag lady [...]
Kathy Sierra. …. being really gracious talking to 'fans' in a corridor. She says it's been a year since she blogged and she isn't about to start again… but has some plans do to video online as a producer rather than being in front of the camera. And Jonny Goldstein of Par-tay just interviewed me [...]
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