The responsibilities and duties of a website manager are legion – and growing. Modern marketing may seem like a hydra that grows more heads (tasks) as you cut off one head three more grow in its place.
All software has quirks and when using it regularly you learn shortcuts and workarounds for common situations. We have been using CCH iFirm Web Manager for clients since 2013.
It will show you the tips and tricks we have discovered or created to make the website function the way a modern firm needs in order for its marketing communications to be an effective promotional force.
If you are not confident using HTML (hyper text mark-up language) – the programming language behind most websites – then don’t worry. This book helps you to set up the website using clear screen shot photographs and step by step instructions which you can follow without knowing any HTML code.
Read this book if your website doesn’t look the way you want it or if it does not function the way you need. Chances are there’s a method we have discovered that will help you round your impasse. And if there isn’t you can always get in touch with us to ask if we’ve discovered something new since we published this book in December 2014.