The Unspoken Evil Of The Pitch RFP
A guest post by Jason Falls The RFP must die. Or at least the way the process has evolved in today’s marketing world should. On the surface, it seems innocuous. A company or organization issues an request for proposal (sometimes masked as a ‘request for quote’) to several agencies, consultants for firms. They sometimes include [...]
By Rob Lane Tuesday April 5, 2011
Why hire a Pitcher?
Imagine you have launched your business and the brand is up and running. You are receiving enquiries but not enough are converting to paying customers. Even though you may be the genius behind the business idea, you have no idea how to successfully pitch your business to potential clients and convert them. Why not hire [...]
By Rob Lane Tuesday March 29, 2011
The Art of Pitching
Pitching is a very important tool for generating new business, but certain aspects of a successful pitch can sometimes be overlooked. When approaching a pitch with a prospective client, try to imagine you are pitching yourself to someone you would like to have a long relationship with. How can you come across as the kind [...]
By Rob Lane Monday March 21, 2011
Brands Seeking Agencies
hello and welcome to an awesome week of new leads Agencies Taproot Creative, integrated marketing, Tallahassee, FL, USA BBDO, Advertising agency, Russia Beckerman PR, creative public relations, NJ, USA The Bounce Agency, creative solutions for the right answer, South Carolina, USA Intermark Group, Top 100 advertising agency, Birmingham AL, USA Brands Equifax – credit scoring [...]
By rebecca Thursday February 24, 2011