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	<title>Creative Agency Secrets &#187; Andy Gibson</title>
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	<link>http://creativeagencysecrets.com</link>
	<description>Business Development. Marketing. Sales</description>
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		<title>Please help us get our panel onto SXSW 2010</title>
		<link>http://creativeagencysecrets.com/please-help-us-get-our-panel-onto-sxsw-2010/</link>
		<comments>http://creativeagencysecrets.com/please-help-us-get-our-panel-onto-sxsw-2010/#comments</comments>
		<pubDate>Sun, 16 Aug 2009 06:11:26 +0000</pubDate>
		<dc:creator>rebecca</dc:creator>
				<category><![CDATA[2 Marketing Communications]]></category>
		<category><![CDATA[Andy Gibson]]></category>
		<category><![CDATA[SXSW]]></category>

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We had a ball at the South by Southwest conference in 2009 when the Brits got bored with the samey-ness of the panels packed full of Yanks all spouting the same old stuff. So we hijacked an empty room and started our own non-panel with the help of the AV guys. It turned into the [...]]]></description>
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<p>
We had a ball at the South by Southwest conference in 2009 when the <a href="http://www.google.co.uk/search?hl=en&amp;client=firefox-a&amp;rls=org.mozilla%3Aen-GB%3Aofficial&amp;hs=bJb&amp;q=%23sxsw+%23kebab&amp;btnG=Search&amp;meta=">Brits got bored</a>  with the samey-ness of the <a href="http://www.broadstuff.com/archives/1617-SXSW-Hacking-the-Twitterstream-with-Kebabs.html">panels packed full of Yanks</a>  all spouting the same old stuff.
</p>
<p>
So we hijacked an empty room and started <a href="http://www.flickr.com/photos/jamin2/sets/72157615591939527/">our own non-panel</a>  with the help of the AV guys. It turned into the usual &quot;UK vs the rest of the world&quot; moan interspersed with in-jokes and some fine role-play ably led by <a href="http://sociability.org.uk/">Andy Gibson</a>  .&nbsp; His masterstroke was to introduce voting for panel members so the audience could vote them off.
</p>
<p>
Rapid changes in front of house faces followed.
</p>
<p>
And the local twitter stream got flooded with an unexpected hashtag, #kebab, chosen to confuse and delight
</p>
<blockquote>
<p>
	<em>..apparently Brits just took over a room and met up, this panel is like a hug from Jesus. #kebab</em>
	</p>
</blockquote>
<p>
<br />
Anyway, Andy took the idea forward and had #kebab2 the following day.&nbsp; A different crowd and a slightly different discussion ethic followed but none-theless interesting as a more euro-centric view of developments online and in world economics and politics &#8211; all nicely reported on <a href="http://uk.techcrunch.com/2009/03/18/sxsw-where-everybody-knows-your-twitter-name/">TechCrunch</a> .
</p>
<p>
<br />
He then got invited to Birmingham to run #kebab3 during September which enabled him to refine the concept with a new audience, many of whom hadn&#39;t been at hte first and second events.</p>
<p>When I read his tweet about kebab3 I got in touch and asked him if he wanted to put forward a panel suggestion for SXSW next year&#8230;. so we met and thrashed out a proposal.
</p>
<p>
#kebab Presents&#8230; Whose Panel Is It Anyway?</p>
<p>Questions the panel will answer:</p>
<p>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 1. What should SXSW2010 really be talking about?<br />
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 2. Which is better: London or California?<br />
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 3. Is a widget for mobile actually a &#39;midget&#39;?<br />
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 4. Who should we bomb next?<br />
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 5. Why have a fifth question
</p>
<p>
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 6. Hang on, isn&#39;t there a recession on?&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;
</p>
<p>
7. Where is Europe?<br />
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 8. Can anyone ask a question without plugging their dumb website first?<br />
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; 9. What the hell is this #kebab business anyway?</p>
<blockquote><p>
	<u>Description:</u><br />
	&nbsp;&nbsp;&nbsp; The conference-hackers behind 2009&#39;s #kebab unpanel are back with another Pythonesque assault on SXSW. A UGC panel of non-experts will address the topics other panels cannot reach &#8211; from monetising waterboarding, to how Twitter could have stopped Hitler. You pick the topics, you pick the panel. Democracy is coming to SXSW&#8230;
</p></blockquote>
<p>
Today we heard that the kind folks in Austin think is is good enough to be put forward for public voting and assessment&nbsp; by the team of Advisors.
</p>
<p>
<br />
I am organising the campaign to promote it through public voting.</p>
<p>Here&#39;s what I am going to do &#8211; treat this as a live case study of my business development methology.</p>
<p>Ready?</p>
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