A rather long but very insightful and informative post from my friend, Mark McGuinness on how to keep your team motivated during a recession. I particularly enjoyed his four states of motivation and the list of things that people "lose" when they get laid off. when I was running a team I found these things [...]








Tips from Marketing magazine piece on search marketing on a budget. The message – just do it.  1 – set up a website 2 – establish a simple linking strategy to raise visibility in natural searches 3 – do your research on search 4 – be prepared to spend time setting up an monitoring the [...]