Facebook for new client acquisition
Wednesday, July 23rd, 2008Update on yesterday's post about using Facebook to promote your agency …..
I got an immediate auto reply from ClickyMedia …
Dear Rebecca,
Many thanks for your enquiry!
A member of our internet marketing consultancy team will be in touch with you
shortly to see how we can help you.In the mean time we have attached a Case Study for you to read.
We look forward to speaking with you shortly.
Kind Regards,
Sending a case study was a nice touch!
And then 40 minutes later, a reply from the Managing Director - Oliver Yeates
Thanks for your email.
We do indeed generate business from Facebook advertising and it is entirely down to the levels of targeting we use. We have specifically selected individuals whose job title includes the keywords "marketing" - this is why you will have seen our ad.
Here at Clicky Media we like to practise what we preach and our ads have certainly introduced our services to a number of Marketing professionals.
As with many on-line marketing opportunities which are arising after the huge success of Google Ads, click prices are relatively cheap and as such a very attractive return on investment is available. Afterall we only pay for clicks ad the brand awareness and association is something we cannot afford to miss.Feel free to use this email on your blog.
Doubly nice. And permission given without being asked! (well it is in my email signature….).
And so there's a really simple brief if you want to use FB - target job titles. And from the logos on their site, FB is clearly one of the target areas they specialise in.
Well done.
