Posts Tagged ‘howard baines’

Shout! Howard / Baines new biz strategy has wings!

By Friday May 29, 2009

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Image via Wikipedia I worked with Jeremy and Clive at Howard / Baines last year to build a strategy for their business development.  At the time they had a unique positioning being equally comfortable working on Mac and PC.  I thought this was worth exploiting – a rare talent and track record to prove it. [...]








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How to get your clients and suppliers to promote your brand.

By Friday March 7, 2008

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Indirect and oblique marketing opportunities. One fantastic marketing tool that is often used by technology companies (but is available to most types of business) is to write a case study about your business. This details a particular product or service that you use and why you chose a particular supplier and the net outcomes of [...]








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