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Thinking about selling – the actual process of finding a prospect and communicating with them until they are prepared to hire your company, is something that isn’t often talked about in professional and creative services organisations.
“Sales” is still a dirty word for professionals. We don’t like the implications of pressure, cold calling, the [...]
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Having successfully started your recession business development plan with Lead Generation the next step to take is to examine the companies and consumers that you are targeting.
Keep a narrowed focus on the companies that are most likely to buy from you.
Review all customers over the past year and categorise them by value (how much [...]
Continue reading about Top tips for biz dev in a recession Part 2. Focus on your Targets
I've said it… the "R" word. There is one going on right now. If you aren't yet feeling the early symptoms – be grateful.
Here are some early plans you can put in place to ensure that your business does its best to survive. I am starting with Lead Generation. This is the earliest part of [...]
Continue reading about Top tips for biz dev in a recession Part 1. Lead Generation
