rebecca on October 28th, 2008

I wrote a piece back in May about an event hosted by Channel 4 and Sport England on how to use social media for grass roots sport communication.  The Image by Leo Reynolds via Flickr and so I am re-linking to the article in case you want an update. Bookmark to: Hide Sites $$(‘div.d457′).each( function(e) [...]

Continue reading about Sport marketing – update on earlier thread

rebecca on May 8th, 2008

Steve Moore has launched a new breakfast event, called One Morning, the launch was yesterday at the glamorous One Alfred Place business club. Steve asked me to help out by chairing the three fabulous presentations – each one answering the question "What Happens Next?" for TV, book publishing and newspaper publishing.  I love doing this [...]

Continue reading about Launch of One Morning Event

Thanks to Steve Moore I was invited to chair the Channel4 and Sport England seminar held at Horseferry Road [backstory here and here ].  I loved it.  A perfect opportunity for me to exercise my passion (rowing) and my profession (business development). The brief was that Sport England wants to educate its members (sporting organisations) [...]

Continue reading about Channel 4 and Sport – a template for audience engagement