Ada Lovelace Day
Supporting Suw Charman-Anderson's vision of writing about women in tech led off by the first, Ada Lovelace. I signed the pledge . Leading women in (or near) tech that I've had the pleasure of working with over the years First one I ever met was Pip Errington . She'd come out of early days with [...]
By rebecca Tuesday March 24, 2009
Is blogging dead? Hell, it only just got started
I was reading JP on the supposed death of blogging. Now there is a bit of sadness from the early-adopters like Adriana and Hugh that the intimacy of the early years has bone. And the hugely hyped when they change their habits. But surely, when a medium goes mainstream it's bound to change. There are [...]
By rebecca Wednesday November 19, 2008
VRM – see your possible data future
What will it be like when consumers control their own data and become the driver of relationships with vendors? Went to another VRM Lonodn meeting last week organised by Adriana Lukas. Richard Marr has written a good synopsis of his undestanding with some very handy 'use cases" illustrating what VRM might be used for in [...]
By rebecca Monday March 31, 2008
The future for customer data – a preview
Customer data has been an important part of the advice I give most of my clients for a long time – since I worked for Peppers and Rogers I have tended to suggest that it be called Customer Relationship Management or CRM. But that time is now moving into the past. The future is about [...]
By rebecca Monday March 24, 2008