Posts Tagged ‘marketing agency’

Shout! The Marketing Agency Blueprint: Paul Roetzer interview

By Tuesday March 6, 2012

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Paul Roetzer is a striking, energetic man.  We met after I’d read his first book, the Marketing Agency Blueprint which explains how he has founded a PR agency in a 21st century mould. You worked in a traditional agency – how did they view biz dev? They didn’t really have it – they were reliant [...]








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Is blogging dead? Hell, it only just got started

By Wednesday November 19, 2008

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I was reading JP on the supposed death of blogging. Now there is a bit of sadness from the early-adopters like Adriana and Hugh that the intimacy of the early years has bone.  And the hugely hyped when they change their habits. But surely, when a medium goes mainstream it's bound to change.  There are [...]








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