VRM for the medical industry… daylight?
The principles of working remotely are commonplace and many of us have opportunity to take days away from our office desks and work at home or from another location. Nothing much new there. But what if you could completely redesign your job so that half of your activities were taking place using internet tools? What [...]
By rebecca Tuesday August 11, 2009
Is Social Media making Customer Databases Irrelevant?
In the good old days every company and every salesman had a card index file of contacts. Rolodex ruled and nobody's desk was complete without one. As the electronic database grew, the complexity of fields increased – I remember my first database [run on Smart integrated software, sigh...] when I wanted to introduce a new [...]
By rebecca Wednesday May 27, 2009
VRM hub last night
Enjoyed my first VRM hub group meeting for a long time last night. Fantastic views of the city at night. Adriana challenged us to write down what we wanted from VRM and the range of answers gave good insight. Then we drew up a list of 'tags' that represented our answers which i enjoyed. [...]
By rebecca Friday February 27, 2009