Entries by Creative Agency Secrets Team

Business Marketing Tools Explained: What Are Autoresponders?

We create email Autoresponders on a regular basis because they’re a brilliant marketing tool. But so many people ask us what an Autoresponder actually is and why it makes sense for marketing your business. Autoresponders are more than just those out of office replies you get when you email someone sometimes.  They’re automated emails that start based on a defined […]

How to be an accountant of the future – an interview with Rob Nixon

We caught up with Rob Nixon business manager turned business training extraordinaire for accountants. He trains accountants and helps firms function and transition to success in this hectic world of progress. Here are his thoughts on the current state of accounting and what it says about the future of it… What is the most important […]

WARNING: Chartered Accountant Magazine is Changing

We were shocked to hear that a professional NZ accounting magazine is stopping its print edition and going digital only has combined with its Australian counterpart. The Institute of Chartered Accountants Australia (ICAA) and the New Zealand Institute of Chartered Accountants are joining forces and as a result will be moving their regular publication “Charter Magazine” to digital only a new brand […]

Google Alerts Has Been Updated

Many content marketers rely on Google Alerts as a way of getting ideas for content, seeing what your competitors are doing online and for those vain enough – seeing what others are publishing online about you. Google has recently “beautified” their Alert service – there’s no telling just yet whether they’ve changed anything behind the scenes. […]

The DOs and DON’Ts of newsletters for accounting firms

Newsletters are an essential form of communication between companies and their stakeholders. More often than not though, those that sign up to a newsletter are (potential) customers who are interested in what you do. Many accounting firms are adding newsletters into their regular marketing activities and we’re here to help you build your newsletters for […]