We had a deep Discussion with Julian Darley, a client who runs Makin Movies- a consultancy, blog and shop for low budget movie making. Golden questions are a way to uncover more information from a discussion than your prospect is aware.  See our other blog posts on the topic in the categories list on right [...]








Where extraordinary customer service is the norm. 75% of customers are repeat customers. Put marketing spend into improved customer experience and encouraging repeat custom and word of mouth advocates.








I've said it… the "R" word.  There is one going on right now.  If you aren't yet feeling the early symptoms – be grateful.  Here are some early plans you can put in place to ensure that your business does its best to survive.  I am starting with Lead Generation.  This is the earliest part [...]








I received this email on Monday.   Hiya! Can I pick your brain? A charity I am a trustee of has been advised by a [web design] company that (viz redeveloping the website) "social networking / web based community is a passing vogue" therefore relatively unimportant for new web capability. This for a very dispersed, [...]