This is a guest blog by Larry Kim, Founder & VP of Product Development. WordStream Inc. He is outlining seven highly effective keyword research tactics that will help you generate more leads and sales from your search marketing campaigns. Step 5: Focus on your top Keyword Performers Web analytics are a window into your search campaigns’ performance, and [...]








Tips from Marketing magazine piece on search marketing on a budget. The message – just do it.  1 – set up a website 2 – establish a simple linking strategy to raise visibility in natural searches 3 – do your research on search 4 – be prepared to spend time setting up an monitoring the [...]