B2B recruitment is an area where it is easy to forget the importance of branding and corporate communication. Nowadays you can find out loads about what it’s like working for a company online – and mostly through non-official sites. I was really pleased to read this post from Jeffrey L. Cohen in which he interviews [...]
Continue reading about What’s it like applying to work for your company?
Image by luc legay via Flickr When you have taken the time and effort to create original content,I have always believed in using it two or three times in different ways to extract maximum value. And so a press release becomes an article which is reproduced as a flyer and is mailed to clients or [...]
Continue reading about Five Tips on how to “amplify” your work online
Image via Wikipedia Need to find people online? Try the new Twellow d irectory of Twitter users. Teh Twitter Yellow Pages… it seems pretty comprehensive. I did some trial searches… people I follow – nice and pretty up to date People following me – not quite so up to datebut a nice tool to find [...]
In the good old days every company and every salesman had a card index file of contacts. Rolodex ruled and nobody's desk was complete without one. As the electronic database grew, the complexity of fields increased – I remember my first database [run on Smart integrated software, sigh...] when I wanted to introduce a new [...]
Continue reading about Is Social Media making Customer Databases Irrelevant?
I've listed a set of public listings where it's worthwhile getting your website / public profile showing. and I found a new one today that purports to be more appropriate for social media. SocialWhoIs Well, it says "who you should follow and why" as tis subtext. Let's see. Easy to sign up and some neat [...]
I have had some great comments from readers to this series about Biz Dev and Twitter. In case you missed it How to Twitter part 1 ; How to Twitter part 2 ; How to Twitter part 3. And to wrap up the series, I am going to summarise other great resources that may help [...]
Continue reading about How to Twitter for Business Development….. part 4
Hopefully you've done a little 'experimenting' with Twitter over the past week. I promised a round up of the five companies using Twitter and what they've been tweeting about. This is intended to give insight and ideas about how you might use Twitter for your business. @dot_design The Devon based design agency. Follows 1996 people [...]
Continue reading about How to Twitter for Business Development….. part 2
I have been on twitter for about six months now and am beginning to feel confident about the tool and how businesses can use it. This post is not about how to get yourself set up (there are plenty of videos on YouTube and blog posts to teach that) but about watching and learning from [...]
Continue reading about How to Twitter for Business Development
I've been online with Twitter for a few months now and here are 5 top tips on how to use it Find top bloggers in your space and follow them. Read the links they post – you often get the scoop early and can be commenter #1 Browse your favourite bloggers and see who follows [...]
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