Consultants offer all types of services from HR placement to IT, but when compared to other businesses such as selling cars or real estate, marketing a consultancy is much harder to drum up new business. Most of the time, your potential clients are not even aware that they need your services. You must, therefore, come […]
I saw the Barfoot & Thompson’s advertising sponsorship of the Auckland World Masters Games and was stunned by the ingenuity of the imagery. Here’s a poster near my office. And this prompted me to want to find out more about the context for the campaign. Barfoot’s Chief Marketing Officer, Jen Baird, kindly answered my questions and […]
Whether you are starting a new company or taking an older one online, finding the right Florida web design firm can mean the difference between digital success and failure. Your website will need to function well and be visually appealing to customers while containing important information and links to rank high in search engine results […]
I was reading my Facebook feed and a US based content marketer of my acquaintance posted this request. “OK, we write blog posts every month for a beach client. We’ve been writing for him for several years and the team is getting a little brain dead trying to drum up fresh ideas. Would love your […]
There’s a training event run by The Online Academy coming up next Friday 3rd March in Auckland. Learn more at The Online Business Academy – how to Plan, develop and Write content that will rock your brand. No related posts.
Marketing Assistant specialising in Digital Marketing and Copywriting. Creative Agency Secrets provides digital marketing services for brands and businesses. We are a leading agency innovating with marketing techniques like social media, community building, direct response and advanced blogging. Working with us you will learn how to run a website, ecommerce shop, blog, email marketing, database […]
Low prices and stellar customer service will not make up for poor marketing. Though each industry is different, these tips are universal for entrepreneurs to make it easy for prospective customers to reach them. Open Up the Lines of Communication Even the greatest small business is only as successful as its ability to engage and […]
You have a product or service, and create fantastic content, but you’re receiving no engagement. Without clients or consumers, your business will be stagnant. Boosting traffic to your website is the key to building a community and, ultimately, gaining new clients. Don’t expect conversions overnight. You’ll need a solid and consistent marketing strategy to open […]
Direct mail is a highly effective marketing technique that delivers sales revenue in a short time frame. Some direct mail is poorly conceived and so does not achieve its potential. [WARNING – this is not always true]. I received three mailers from a printing firm which serve as a great example of a campaign […]