Entries by Rebecca Caroe

A Beginner’s Guide to Social Media Marketing

You cannot possibly compete online if you do not have a strong social media presence. It is one of the most influential platforms on the internet, so you must start developing engaging campaigns on the likes of Facebook, Twitter, YouTube and Instagram, if you haven’t already. Our goal is, therefore, to help you develop an […]

An Open Letter to Sumo.com

Dear Globally Successful Technology Business Owner, I am delighted that you have successfully bought a new domain for your business sumo.com and are seeking to transfer the strong SEO from SumoMe.com to the new domain. Tough job. Your marketing coordinator wrote to me with a list of URLs on my site which are pointing to […]

Backstory on Barfoot’s World Masters Games advert

I saw the Barfoot & Thompson’s advertising sponsorship of the Auckland World Masters Games and was stunned by the ingenuity of the imagery.  Here’s a poster near my office. And this prompted me to want to find out more about the context for the campaign. Barfoot’s Chief Marketing Officer, Jen Baird, kindly answered my questions and […]

Video post-production services needed

We have a client who needs a quick post-production job doing. They were interviewed on the TV News and need a screen capture done of the broadcast. This also needs sub-titling and start/end cards adding in. Get in touch for more information How does Sub-Contracted Services Work? We send you a brief against which you […]

We’re hiring – Marketing Assistant – Digital Marketing

Marketing Assistant specialising in Digital Marketing and Copywriting. Creative Agency Secrets provides digital marketing services for brands and businesses. We are a leading agency innovating with marketing techniques like social media, community building, direct response and advanced blogging. Working with us you will learn how to run a website, ecommerce shop, blog, email marketing, database […]

Preparatory work for direct mail lowers costs

Direct mail is a highly effective marketing technique that delivers sales revenue in a short time frame.   Some direct mail is poorly conceived and so does not achieve its potential. [WARNING – this is not always true]. I received three mailers from a printing firm which serve as a great example of a campaign […]