Successfully selecting your marketing agency
Getting awesome marketing campaigns for your brand is your aim. Getting the right agency and the right brief is key. In our experience, time and again, we find that a poorly executed campaign can be traced back to sloppy agency selection and poor briefing. Any time invested up front at the beginning of the campaign [...]
By rebecca Monday May 30, 2011
Getting more leads from your website visitors
Engago technologies have created an application that allows you to gather information about customers that visit your website. Their application helps reveal which companies visit your website, what they’re looking for and their buying intentions. With necessary actions, this information can be used to generate potential leads. To summarise their web service we have made [...]
By rebecca Wednesday March 30, 2011
6 Actions for you after Google’s updated “Farmer” algorithm
It is well known now that Google changed its search algorithm significantly last month. The way Google searches and indexes your website is pretty important as the number one search site – if you’re not ‘found’ on Google your business loses out. The change mainly affects sites who copy / reproduce content from other sites (commonly called farming) and [...]
By rebecca Monday March 21, 2011
Firefox SEO tool
Image via Wikipedia And another tool that may come in handy. Written for the Firefox browser, a tool that enables you to assess your website (and others) for the Search Engine Optimisation and key words that are being used. SEO for Firefox. It's a plug in and appears at the bottom of the browser window. [...]
By rebecca Saturday November 22, 2008