I want to showcase this list of three businesses who want to grow their international connections. Shared by a reputable international facilitator organisation, these exemplify the utter incompetence of smart people when answering the question “What do you do?”. I despair. How to differentiate your business We did some work this week with a consultancy who describe […]
I just started a curated newsletter about personal finance for millennials. Each issue includes 10 curated articles from various sources about investing, budgeting, paying off loans, and etc. I do not have any subscribers yet. Well done – getting started. Focus on Your Marketing Assets Let’s help you work out the key answers you need: […]
I was searching for a music streaming service for classical music. But I got the name wrong. I knew I had not found the right business in my search results when I clicked through to the best result, and found this website design (top image). Realising my mistake, I quickly revised my search (by spelling the […]
We are stoked that this month’s NZ Entrepreneur Magazine has published an article by Rebecca. Called Marketing Strategies to Grow and Scale a local business, it sets out 12 top tactics for local marketing. Subscribe to NZ Entrepreneur Magazine to get it monthly delivered to your inbox. No related posts.
Last week I got the latest research on SEO from trusted brand SEM Rush. You can download and read their report Ranking Factors 2017 in SEO. Creative Agency Secrets has read the whole report and below are 5 SEO tasks you can initiate immediately for your own website or ecommerce store. The report has a […]
It’s really easy to find a specialist supplier. It’s really difficult to find out if they are any good at that specialism. Especially when it is in an area that you know nothing about. Giving a keynote speech to an industry group recently I was stunned to find how many felt that they did not have […]
You want to run an event for your business promotion, but are unsure how to promote it and get attendees. This playbook of tips encourages cross-publicity from offline to online and helps to build up an email mailing list which will also help with future promotions. Starting with a focus on Social Media 1 – […]
There will always be debate when it comes to marketing a business using digital and traditional marketing methods, and while there are no right or wrong ways when it comes to marketing a business, you’ll find a lot of business owners prefer one of the routes rather than both. Some marketers prefer traditional marketing because their […]
Working with a client who makes animated explainer videos – Case Study of how to grow referrals. We discuss three ways they can get more referral business. 1. Innovations in your specialism Every market changes over time – fads pass, new ideas surface. So write about what’s happening in your market. Consider writing about styles, techniques, […]