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Reading Jay Baer’s recent post about truth and candour, I think he has got a great point.
The RSS-reading public loves a screw-up – an opportunity to poke fun at hubris and pride brought low. Domino’s is the most recent example of a long list of internet marketing screw-ups.
He says
I never thought [...]
Continue reading about Usher in the era of the ‘humble’ corporation
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A handy list compiled from the AdAge master blaster Power150 and nicely edited by the 77PR team
Top UK marketing blogs list
Nice to see a few we subscribe to listed up at the top there.
If you have a marketing blog, you can submit it to AdAge and ask them to review it [...]
Taking some advice from purchasing and CIO friends here is a list of actions that brand managers and marketing managers are probably also tempted to make during a recession. And some recommendations for agencies on how to counter / proactively live with these decisions
Build a great team
Proactively establish goals
Hold all of your vendors accountable.
Extract [...]
Continue reading about Marketing and brand managers will take action in a recession….
As a business development agency with an involvement in the entire sales process, we help our clients to influence the brands we’ve created opportunities to pitch to.
This article of insightful tips helps you to structure a professional and powerful sales presentation so that you can pitch your agency with conviction, confidence, and clarity.
Tip 1: Define [...]
Continue reading about Guest Post: How to Create a Powerful Sales Presentation – Chris Gallagher




