Today we publish our e-book – the B2B leads research guide. A quick look at how to find the name of the right person at the business you want to pitch. Using both free and paid-for resources, we illustrate good websites to use and the tools they offer new business development professionals who are trying [...]
An introduction is the very best way of getting a meeting or speaking to a new business prospect company. Thanks to Alex Krupp I checked out a new service called Go Hachi. It uses your existing connections on social media sites, to suggest the best person to connect you to your target. Read our slide [...]
Engago technologies have created an application that allows you to gather information about customers that visit your website. Their application helps reveal which companies visit your website, what they’re looking for and their buying intentions. With necessary actions, this information can be used to generate potential leads. To summarise their web service we have made [...]
We don’t often promote events but this one looks like a goodie – Demand Generation is a skill that many business find hard to translate from offline to online. And since many marketing activities are now online – this needs to be learned and applied to your business, mine and our clients’. // A BrightTALK [...]
Had a great start to the week in the agency – two new clients. One came from an introduction – thanks Chris – and the other is a longstanding client who just ‘jumped’ big time into the online world for their marketing and chose us to implement. All very flattering. But, cognisant of the cockiness that [...]
The London communicators forum hosted a debate, “Wikileaks: Does it matter”? The debate proved to be extremely popular. Not only that, but there are no less than three separate write ups for you to choose from: Eseoghene Okonedo: Summary of the speakers and event questions. Jonathan Priest: Recognises the reality and challenges your assumptions about [...]
Image via CrunchBase Zemanta is a superb recommendation tool for blogs – we’ve bee using it here on Creative Agency Secrets for years after seeing it on David Cushman’s blog. Its easy to use, helps us create professional content in minutes and best of all enables our content to feed back to other blog sites. [...]
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