A reader sent me this question I am about to “Go Live” with my website and Facebook pages. I am a sole trader, working with teams to challenge the way they operate / lead. In the past, my business was gained by reputation and word of mouth. Now that I am on my own, I […]
https://creativeagencysecrets.com/wp-content/uploads/2021/04/brandy-kennedy-BkwzVF6mHdc-unsplash-scaled.jpg17072560Rebecca Caroehttps://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpgRebecca Caroe2021-04-08 10:48:262021-04-08 10:48:26Moving from word of mouth to digital marketing
Digital strategy and your website in 2021 is the title of a seminar I’m giving tomorrow (sign up here). And I’ve been revising and updating my slide deck for the event. This is a training session have been doing since 2014 with no change in the title and quite a lot of change in the […]
https://creativeagencysecrets.com/wp-content/uploads/2021/03/mathew-schwartz-sb7RUrRMaC4-unsplash-scaled.jpg17072560Rebecca Caroehttps://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpgRebecca Caroe2021-03-03 12:46:082022-12-19 13:51:27What's different in digital marketing 2021?
Helping others get a career ‘step up’ is important work. I’ve been working with OneUpOneDown and their inspirational founder Natalie Robinson to help my own transition towards governance work. She asked me to share my career story – and so I did. It’s an article on their Career Stories blog. Learn from others What I found illuminating […]
Voice – the oldest marketing and sales medium in the world and said to be “the second oldest profession” has now become the newest most exciting social media. This week I have been doing a telephone survey and the freshness of insight I gained from speaking to real people whose job depends on having a […]
https://creativeagencysecrets.com/wp-content/uploads/2021/02/Clubhouse-follow.png804658Rebecca Caroehttps://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpgRebecca Caroe2021-02-18 15:33:382021-02-18 15:33:38Is voice the new marketing medium?
Bloggers are continuously being sought after because of the relationships they have with readers. When you are going to reach out to a blogger to make a connection, there are things that you should do and things that you should avoid. As you learn more about blogger outreach, you can work to improve your authority […]
https://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpg00Rebecca Caroehttps://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpgRebecca Caroe2021-02-14 09:00:182021-02-18 15:38:185 Things to Consider When Reaching Out to Bloggers
Phone calls are among the communication channel that businesses use to connect with their customers, business partners, vendors, and prospects. More often, phones are used to make outbound calls with a view of generating leads for the business. Call agents make calls to promising leads to encourage them to purchase an item or subscribe to […]
Anyone who is updating their marketing plan or business plan knows that there’s a section that includes strengths, weaknesses, opportunities and threats. And within this section is the PEST acronym for political, economic, social and technology – all areas to consider where changes may come from that affect your business. How to assess politics for […]
Every year, a little over 135,000 prospective students apply for MBA programs across the United States. MBA programs are a popular option for those who desire to work in a variety of business fields. As the next group of applicants prepares to begin their journey, it is important to answer one question: which MBA program is right […]
https://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpg00Rebecca Caroehttps://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpgRebecca Caroe2021-01-28 15:42:342021-02-02 15:43:53What to Look for in an Online MBA Programs
The freight shipping world continues to go through its gyrations and disruptions that started with heavy impacts in Spring 2020. Now, in the latest chapter of issues, the cost of freight shipping out of China to overseas destinations has skyrocketed. Combined with a systemic shortage of containers internationally, the price tag on moving a container […]
https://creativeagencysecrets.com/wp-content/uploads/2021/01/Rena7.jpg613920Rebecca Caroehttps://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpgRebecca Caroe2021-01-20 09:42:492021-01-26 09:43:51Where did All the Freight Containers Go?
I have a good website and products. My social media marketing is not resulting in sales. Do I need a media expert? Analyse past sales patterns My view is that whether your social media drives sales or not depends on your industry and your target audience. For the vast majority of businesses, social media does […]
https://creativeagencysecrets.com/wp-content/uploads/2021/01/jon-tyson-GdczycaOnug-unsplash-scaled.jpg25601920Rebecca Caroehttps://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpgRebecca Caroe2021-01-13 09:00:192021-01-12 10:20:53The Bigger Picture of Digital Marketing in 2021
Moving from word of mouth to digital marketing
/0 Comments/in Digital media, Marketing, Social Media, Strategy /by Rebecca CaroeA reader sent me this question I am about to “Go Live” with my website and Facebook pages. I am a sole trader, working with teams to challenge the way they operate / lead. In the past, my business was gained by reputation and word of mouth. Now that I am on my own, I […]
No related posts.
What’s different in digital marketing 2021?
/0 Comments/in Digital media /by Rebecca CaroeDigital strategy and your website in 2021 is the title of a seminar I’m giving tomorrow (sign up here). And I’ve been revising and updating my slide deck for the event. This is a training session have been doing since 2014 with no change in the title and quite a lot of change in the […]
No related posts.
Linear Careers aren’t normal
/0 Comments/in Marketing /by Rebecca CaroeHelping others get a career ‘step up’ is important work. I’ve been working with OneUpOneDown and their inspirational founder Natalie Robinson to help my own transition towards governance work. She asked me to share my career story – and so I did. It’s an article on their Career Stories blog. Learn from others What I found illuminating […]
No related posts.
Is voice the new marketing medium?
/0 Comments/in Social Media /by Rebecca CaroeVoice – the oldest marketing and sales medium in the world and said to be “the second oldest profession” has now become the newest most exciting social media. This week I have been doing a telephone survey and the freshness of insight I gained from speaking to real people whose job depends on having a […]
No related posts.
5 Things to Consider When Reaching Out to Bloggers
/0 Comments/in Marketing /by Rebecca CaroeBloggers are continuously being sought after because of the relationships they have with readers. When you are going to reach out to a blogger to make a connection, there are things that you should do and things that you should avoid. As you learn more about blogger outreach, you can work to improve your authority […]
No related posts.
How To Create A Powerful Phone Call Strategy
/0 Comments/in Strategy /by Sudip MuttPhone calls are among the communication channel that businesses use to connect with their customers, business partners, vendors, and prospects. More often, phones are used to make outbound calls with a view of generating leads for the business. Call agents make calls to promising leads to encourage them to purchase an item or subscribe to […]
No related posts.
Marketing and politics
/0 Comments/in Marketing, Strategy /by Rebecca CaroeAnyone who is updating their marketing plan or business plan knows that there’s a section that includes strengths, weaknesses, opportunities and threats. And within this section is the PEST acronym for political, economic, social and technology – all areas to consider where changes may come from that affect your business. How to assess politics for […]
No related posts.
What to Look for in an Online MBA Programs
/0 Comments/in Marketing /by Rebecca CaroeEvery year, a little over 135,000 prospective students apply for MBA programs across the United States. MBA programs are a popular option for those who desire to work in a variety of business fields. As the next group of applicants prepares to begin their journey, it is important to answer one question: which MBA program is right […]
No related posts.
Where did All the Freight Containers Go?
/0 Comments/in Marketing /by Rebecca CaroeThe freight shipping world continues to go through its gyrations and disruptions that started with heavy impacts in Spring 2020. Now, in the latest chapter of issues, the cost of freight shipping out of China to overseas destinations has skyrocketed. Combined with a systemic shortage of containers internationally, the price tag on moving a container […]
No related posts.
The Bigger Picture of Digital Marketing in 2021
/0 Comments/in Content Marketing, Social Media /by Rebecca CaroeI have a good website and products. My social media marketing is not resulting in sales. Do I need a media expert? Analyse past sales patterns My view is that whether your social media drives sales or not depends on your industry and your target audience. For the vast majority of businesses, social media does […]
No related posts.