Identify prospects for your business (Map vector designed by Alvaro_cabrera - Freepik.com)

How can I identify prospects for my business?

Client acquisition. I need to IDENTIFY the most likely prospects for my agency. How do I do that?  Good question and spot on…. you are in exactly the same situation as us here at Creative Agency Secrets. My advice to you would be Focus on Local marketing…. set up SEO/SEM to be found in the metropolitan […]

Social Media Conference 2016

Get early bird tickets for the Social Media Conference 2016

Do you want to learn about Social Media to CONNECT, ENGAGE AND GROW? Then join fellow Business Owners, Social Media peeps and other amazing people who have already registered for the Social Media Conference 2016. Accelerate your learning of: + Social Media Strategy + Developing content that will rock your Brand + Using live video to project […]

Mystery, conspiracy or just plain busy?

I wrote the headline to a prospect who wasn’t returning my calls. The goal was to provoke a response – I also left phone messages…several. When you have new business pipeline deals to close, remember this one thing. The client does not owe you the business but s/he does owe you an answer. There are […]

Pokémon GO marketing opportunities

How Pokémon GO is influencing marketing for local business

When a business is struggling to acquire new clients or increase profits, creativity and innovation are the best tools to create a new reality. More accurately, in Nintendo’s case, an augmented reality. On July 6th, the videogame giant launched Pokémon GO and took the lead of the download rankings on both iPhone’s App Store and […]

marketing tactic blows away the competition

Devastating marketing tactic blows away the competition

Every marketer dreams of being able to help their clients achieve an unassailable advantage over their competition. Kinda like Asterix and Obelix the ‘indomitable Gauls’ against the Roman Empire. A Killer App for Professional Services Marketing I dream of finding a marketing tool or service which will knock my opposition’s pitch out of the ballpark.  Today […]

YouTube accounts merge

Help! My YouTube Accounts Won’t Merge!

One of our clients has recently taken to creating videos to showcase their products on the company website. This of course includes uploading the videos to their new YouTube account to help promote the company and the products they are selling. In doing so, they noticed the previous owner of the company had created a […]

Conference wrap up

The BEST conference wrap-ups engage

Just been to a conference and got sent the self-congratulatory showreel wrap up of vox-pops from speakers and attendees.  2 minutes of my life wasted. Take a contrast for Conferenz and Spark’s CIO summit – a slide deck which has real insights and learnings which I can take away as a non-attendee. The only thing […]

testimonials table example

Rocking Testimonials For Your Brand Profile 

Testimonials are self-evidently a great way to win new clients and grow your business profile.  If you want to consider adding them to your tactical marketing armoury, there are some prior considerations to resolve. Does your business get testimonials spontaneously? Have you got any existing testimonials? If you aren’t a long-established business, then it will […]

B2B Marketing Validation (Green Light by Alachua County)

How to market validate a B2B startup

What are the best ways to validate a B2B idea without spending a lot on product development first? I currently run a B2C online service. I’m looking to pivot to B2B as a way of growing our business. Creative Agency Secrets are very practical and tactical marketers so in this answer we will give you a series […]

Getting the best from Facebook updates for business

A quick tutorial showing good practice to encourage click throughs. We start with a quick look at the “before” scenario.  The text is continuous and the url (hidden in the image) is not embedding correctly.  The post gets no clicks or click throughs to the website. Before starting – cramped text and hyperlink not embedded […]