Today’s discovery. Slideshare got sold.
This will change things for many of us who love Slideshare.
- What happens to my slide decks shared into LinkedIn? [they stay]
- Who still uses Slideshare [me and my clients]
- Why is Scribd such a great platform? [sharing document images – especially long ones.]
Why I loved Slideshare
It was the first and most easy way to share decks – create embeddable and downloadable links and also do lead generation from a single place. For folks in professional services this was great if you were using education as a B2B marketing tool. I frequently recommended this strategy for my clients and it remains very effective.
What changes now?
Well, tools come and go all the time. I spend a lot of time cataloguing new marketing software and services which could be useful for me or my clients, That’s one of the reasons why I’m often such an early adopter of these services [checkout when I joined Twitter for example].
The functionality for slide embeds will continue to rest with Slideshare for the time being. But its utility is now altered.
Where and how expertise is shared is not the same and will continue to evolve. And so, for now, I’m going to be looking closely at Scribd and its functionality.
And don’t forget LinkedIn – what will happen to future slide decks? Will there be alternative software for uploading them? What are the Slideshare alternatives and do they work on the LinkedIn platform?
What does Scribd do for me?
Scribd now also has functionality for reading magazines and books and audiobooks as well as slide decks. It’s a competitor to Audible, Google Books, Kindle, Flip, Isuue and news or magazine aggregators.
All Slideshare users are automatically given a Scribd login. Sadly they are only offering 2 months free use to Slideshare customers.
This makes me suspect that the acquisition was just to buy a user base. Sharing your slides isn’t exactly the same use case as using Scribd.
What do you think about this acquisition? Useful? Waste of Time? Who does slides today anyway?