More and more businesses are beginning to see the benefit in strengthening the connection between their marketing and human resources departments. When technology is used in combining the resources of HR and marketing, it can certainly have a positive impact on both departments. Technology ensures that everyone in the same company has access to the […]
https://creativeagencysecrets.com/wp-content/uploads/2015/05/Marketing-and-HR.png388551Rebecca Caroehttps://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpgRebecca Caroe2015-05-25 17:44:082015-05-25 17:44:08Marketing and HR Can Now Join Forces Thanks to Tech
The blogging concentrated team runs the Amplify podcast and invited me on as a guest last week. We talk about bookmarking services – our favourite ways of saving and sharing web links and also tech companies in #Dunedin. Listen to the Amplify Podcast episode (25 minutes). Why appear on Podcasts? I was curious about how […]
Linda Horton from Bermuda makes amazing Bermudan Black Rum Cakes and is planning a 30th Anniversary Marketing event. Here’s what we recommended Create a special cake (unique box, big plus small cake in one box, different sizes, multi-buy) Use your database of past customers and create a mailing campaign Create a landing page on your […]
We get asked all sorts of things by clients and this morning an electrician startup asked us “Got a recommendation for a job sheet and accounting app that also incorporates inventory management?” We did some research among our clients and contacts and found two options for them to check for inventory management and time management. Two videos […]
Email campaigns are one of our specialties. One campaign we ran recently with Space Saver Rowing Systems launched their product, Wraptor Balance, exposed to a core group of potential customers. Step 1: initial context Our first email blast was designed as an introduction to the product. It had a simple design and asked all the major questions […]
My name is Amanda Wikström and I’m a marketing student from Sweden. I have had the pleasure to work with Rebecca and the Creative Agency Secrets team for the last two and a half months. My internship has been a part of my education to get “real” marketing experience and the opportunity to test my knowledge […]
I came across a curious slide deck recently called “How to Switch Accountants” published by an accounting firm. Now why would a firm choose to tell their clients how to move to another service provider? Thinking more deeply it was immediately clear – this firm was using sophisticated psychology in its marketing. Let me explain […]
Business websites are no longer a ‘set-and-forget’ business asset. Any website which you haven’t touched for months or years is depreciating faster than melting ice cream in summer. It is not helping your business. The race to perform on Google was thought to be an un-winnable chase for small businesses who don’t have huge marketing […]
https://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpg00Rebecca Caroehttps://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpgRebecca Caroe2015-04-20 10:00:002020-01-24 01:44:58How do you know that your business website is performing?
Regardless of what type of business you run, or what industry you operate in, there’s no question that customer service is a big part of your day-to-day affairs. With the ongoing, 24/7 cycle of email, text, and social media, there’s no reason not to get back to customers who contact you in a timely manner. […]
https://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpg00Rebecca Caroehttps://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpgRebecca Caroe2015-04-03 12:55:232022-12-19 13:51:24Helpful Tips to Select the Right Phone Answering Service
We’re often asked by clients when we begin working with them to increase their Google presence. So what’s the easiest way to do this? Simply put – you need to help Google to help you. Follow the steps below to increase the size of your “Online Real Estate”. Map/Contact Details (The Red Boxes) The easiest […]
https://creativeagencysecrets.com/wp-content/uploads/2014/12/Google_Meta_Descriptions.png4121005Creative Agency Secrets Teamhttps://creativeagencysecrets.com/wp-content/uploads/2014/04/CAS_Logo_1line_RGB.jpgCreative Agency Secrets Team2015-04-02 17:05:432015-03-30 12:04:44Improve The Way Your Website Appears On Google
Marketing and HR Can Now Join Forces Thanks to Tech
/0 Comments/in Marketing /by Rebecca CaroeMore and more businesses are beginning to see the benefit in strengthening the connection between their marketing and human resources departments. When technology is used in combining the resources of HR and marketing, it can certainly have a positive impact on both departments. Technology ensures that everyone in the same company has access to the […]
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Amplify Podcast features Rebecca Caroe
/0 Comments/in B2B, B2C /by Rebecca CaroeThe blogging concentrated team runs the Amplify podcast and invited me on as a guest last week. We talk about bookmarking services – our favourite ways of saving and sharing web links and also tech companies in #Dunedin. Listen to the Amplify Podcast episode (25 minutes). Why appear on Podcasts? I was curious about how […]
No related posts.
Anniversary marketing campaign ideas
/0 Comments/in B2C, Case Studies, Direct Marketing, Email, Lead Generation, Marketing ideas /by Rebecca CaroeLinda Horton from Bermuda makes amazing Bermudan Black Rum Cakes and is planning a 30th Anniversary Marketing event. Here’s what we recommended Create a special cake (unique box, big plus small cake in one box, different sizes, multi-buy) Use your database of past customers and create a mailing campaign Create a landing page on your […]
No related posts.
Job sheets and accounts software for tradesmen
/0 Comments/in Sales /by Rebecca CaroeWe get asked all sorts of things by clients and this morning an electrician startup asked us “Got a recommendation for a job sheet and accounting app that also incorporates inventory management?” We did some research among our clients and contacts and found two options for them to check for inventory management and time management. Two videos […]
No related posts.
Email Campaign Case Study: Space Saver Rowing Systems
/0 Comments/in B2C, Email, Marketing /by Creative Agency Secrets TeamEmail campaigns are one of our specialties. One campaign we ran recently with Space Saver Rowing Systems launched their product, Wraptor Balance, exposed to a core group of potential customers. Step 1: initial context Our first email blast was designed as an introduction to the product. It had a simple design and asked all the major questions […]
No related posts.
My internship at Creative Agency Secrets – by Amanda Wikström
/0 Comments/in Case Studies, Marketing /by Creative Agency Secrets TeamMy name is Amanda Wikström and I’m a marketing student from Sweden. I have had the pleasure to work with Rebecca and the Creative Agency Secrets team for the last two and a half months. My internship has been a part of my education to get “real” marketing experience and the opportunity to test my knowledge […]
No related posts.
Why accountants teach clients how to switch firms
/0 Comments/in B2B, Case Studies, Marketing /by Rebecca CaroeI came across a curious slide deck recently called “How to Switch Accountants” published by an accounting firm. Now why would a firm choose to tell their clients how to move to another service provider? Thinking more deeply it was immediately clear – this firm was using sophisticated psychology in its marketing. Let me explain […]
No related posts.
How do you know that your business website is performing?
/0 Comments/in B2B, B2C, Blogging, Conferences / Exhibitions, Content Marketing, Digital media, Marketing, Marketing ideas, Social Media /by Rebecca CaroeBusiness websites are no longer a ‘set-and-forget’ business asset. Any website which you haven’t touched for months or years is depreciating faster than melting ice cream in summer. It is not helping your business. The race to perform on Google was thought to be an un-winnable chase for small businesses who don’t have huge marketing […]
No related posts.
Helpful Tips to Select the Right Phone Answering Service
/0 Comments/in Marketing /by Rebecca CaroeRegardless of what type of business you run, or what industry you operate in, there’s no question that customer service is a big part of your day-to-day affairs. With the ongoing, 24/7 cycle of email, text, and social media, there’s no reason not to get back to customers who contact you in a timely manner. […]
No related posts.
Improve The Way Your Website Appears On Google
/0 Comments/in B2B, B2C, Content Marketing, Digital media, Marketing ideas /by Creative Agency Secrets TeamWe’re often asked by clients when we begin working with them to increase their Google presence. So what’s the easiest way to do this? Simply put – you need to help Google to help you. Follow the steps below to increase the size of your “Online Real Estate”. Map/Contact Details (The Red Boxes) The easiest […]
No related posts.